HomeMy WebLinkAboutSandwichBoardGuidelines
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February 2025
City of Oshkosh
Sandwich Board Signs Information
What is a Sandwich Board Sign?
Sandwich board signs are defined as a double-sided sign
constructed to form an “A”-like shape, hinged or not
hinged at the top, with each angular face held together
at an appropriate distance by a supporting element such
as a folding bar, latch, or chain; or a double-sided frame
into which a sign face can be inserted, erected upon
weighted metal or plastic base.
Where Permitted?
Sandwich board signs are only permitted in the RH, NMU, SMU, UMU, CMU, RMU, and BP
zoning districts within the City of Oshkosh. If you have questions regarding the zoning of
your property, please call Planning Services at 920-236-5059.
Sign Standards
One sandwich board sign shall be permitted per business with public street frontage,
provided no other daily notice type signs are present. If there is not adequate space
available on a business’s private premises to place a Sandwich Board Sign in a manner
that is visible to the public, a Sandwich Board Sign may be placed between the side of
the building with the customer entrance and the curb, provided the following
locational requirements are met:
• Area – Sign face area shall not exceed twelve (12) square feet per sign face with
a maximum of two (2) faces per sign.
• Width – Sign face shall not exceed three (3) feet measured at the widest point of
the sign face.
• Height – Sign height shall not exceed four (4) feet measured from ground to top
of sign.
• Portability – Signs shall not be permanently affixed to any structure within the
right-of-way or sidewalk.
• Color/Illumination – The sign shall not be painted traffic yellow or construction
zone orange, nor be reflective, fluorescent, or illuminated. Signs shall not
resemble or contain any traffic signal, sign, signal or device, as determined by
the Transportation Director.
• A maximum of one (1) sign shall be permitted per property. No supplemental
sign, notice, flag, balloon, or other decoration shall be attached to the sign.
• The sign shall be manufactured to a professional standard of construction, finish
and graphics; be fabricated of sign grade wood, plastic, or metal and be free-
standing and self-supporting and not be affixed to or mounted on wheels.
• The sign shall be secured so as to remain stationery in moderate winds.
City of Oshkosh
Planning Services Division
215 Church Avenue
PO Box 1130
Oshkosh, WI 54903-1130
920-236-5059
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February 2025
• The sign shall be maintained in good repair.
• Placement
o Sidewalk Width – Signs shall be placed so that a minimum of 5 feet in
width of unobstructed travel way remains available on the sidewalk at all
times. The sign shall not obstruct access to any bus stop boarding area,
fire hydrant, fire escape or fire door.
o Removal – Signs may only be displayed during the period a business is
open to the public and shall be removed and stored inside the interior of
the building at the close of business each day. Signs shall not be placed in
such a way as to interfere with snowplowing of the streets. The area
around the sign shall be free of snow and ice and shall be placed on the
ground at all times. Signs shall not be placed on snow banks. Businesses
that utilize these signs shall hold the City harmless from damage to the
signs due to snow removal and plowing.
o Location – Signs shall be located according to the following standards:
▪ The sign shall be placed directly in front of the business to which it is
related and in front of the same lot of the subject business.
▪ No sign shall be placed within ten (10) linear feet of another sign.
Signs shall not be located adjacent to a bus stop or placed to
interfere with passengers boarding or alighting a transit vehicle. The
sign shall be placed a minimum of twenty-five (25) feet from an
intersection and a minimum of ten (10) feet from a building corner
or crosswalk.
▪ Sandwich Boards shall be placed a minimum of 4 feet from all
obstructions within the sidewalk right-of-way, including newspaper
boxes, outdoor seating and tables, trees and tree grates, bicycle
racks, trash receptacles, and any other item impeding pedestrian
or wheelchair movement.
▪ Signs shall not obstruct the clear view of any traffic signal,
regulatory sign or street sign. Whether such a prohibited obstruction
is created by the Sandwich Board Sign shall be the determination
of the City.
▪ Signs shall not be located in any “bump out” area.
▪ ADA Compliance – Sign placement shall meet all Americans with
Disabilities Act (ADA) requirements.
• Permit Required – An annual permit shall be required for placement of sandwich
board signs. Permits are issued on a calendar year basis and are valid from
January 1 through December 31. Permits purchased after January 1 in any given
calendar year will also expire December 31 of that year; and permit fees will not
be pro-rated. Permit fees will be established by the Common Council.
• Enforcement – More than two violations of these sign standards in one calendar
year shall result in the revocation of the permit for the sandwich board sign. A
new sign permit shall not be issued for the business/property owner for a
minimum of twelve (12) months from the date of the sign permit revocation.
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February 2025
Sandwich Board Sign
Permit Application
PERMIT IS VALID FOR ONE CALENDAR YEAR BEGINNING JANUARY 1, AND ENDING DECEMBER 31.
Permits purchased after January 1 in any given calendar year will also expire December 31 of
that year; and permit fees will not be pro-rated. More than two violations of the sandwich board
sign standards in one calendar year shall result in the revocation of the permit for the sign. A new
sandwich board sign permit shall not be issued for the business/property owner for minimum of
(12) months from the date of the sign permit revocation.
Site Information
Site Address: ______________________________________ Zoning District: ______________________
Owner & Applicant Information
Property Owner Name: __________________________________ Phone: _________________________
Applicant/Contractor Name: ______________________________ Phone: _________________________
Applicant Signature
Applicant has received a copy of the informational handout entitled “Sandwich Board Sign
Information,” and hereby agrees to comply with all rules and regulations governing signage
consistent with the City of Oshkosh Municipal Code and Zoning Ordinances.
SIGNATURE DATE
Sandwich Board Sign Information
ATTACH DRAWINGS OF PROPOSED SIGN AND SITE PLAN. Site plan shall include the proposed sign
location in relation to the building entrance on site, and the sidewalk location and width. Please
note that this application will not be considered complete unless the required site plans are
attached.
(1) SIZE OF SIGN
Length: ________________Width: ________________Total Area: __________________ SQ FT
Total Sign Height from Ground: ______________Width of Sidewalk: _____________________
Distance From Front Building Entrance: _____________________________________________
(2) MATERIALS. Please list ALL sandwich board sign materials proposed in detail, with
explanations as needed:
______________________________________________________________________________________
______________________________________________________________________________________
______________________________________________________________________________________
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City of Oshkosh
Planning Services Division
215 Church Avenue
PO Box 1130
Oshkosh, WI 54903-1130
920-236-5059