HomeMy WebLinkAbout1.21.2025 Business Improvement District Full Packet
TO: Downtown Oshkosh Business Improvement District Board
FROM: Megan Lang, Chair
DATE: January 14, 2025
PLEASE BE ADVISED the Downtown Oshkosh Business Improvement District Board will hold
a regular meeting at 8:00 A.M., Tuesday, January 21, 2025 at the Oshkosh Convention Center
in the KM Hutchinson room at 2 N. Main St., Oshkosh, WI to consider the following agenda:
AGENDA
I. Call to Order
II. Police report for Downtown
III. Approve Minutes of the December 17, 2024 Meeting
IV. Approve Monthly Financial Report
V. Algoma Alley Update
VI. Discuss Non-profit Status
VII. BID Manager and BID Committee Reports
a. Events
b. Member Co
c. Beautification
d. Marketing & Communications
VIII. Board Member comments
IX. Identification of Agenda Items for the February 18, 2025 Meeting
X. Adjournment
• Reminder there will be a special workshop following the monthly BID meeting
to discuss the status of the non-profit.
Downtown Oshkosh BID Board Minutes
December 17, 2024
Present: Megan Lang, James Evans, Chanda Anderson, Barb Anderson, Derek Mulloy,
Carrie Olson, Marlo Ambas, Jim Stapel, Autumn Urban, Logan Jungbacker
Excused: Andy Ratchman, Sandy Prunty,
Staff: Jessica Meidl – BID Manager, Jessica Lomena – Events and Marketing
Coordinator, John Zarate – Economic Development Specialist, Sgt. Sonny Gogo -
OPD
Others: Amy Albright – CVB, Michael Cooney - Oshkosh Farmers Market
I. Call to Order
- Chairperson Lang called the meeting to order at 8:01 a.m. A quorum was declared
present.
II. Downtown Police report
- Sgt. Sonny Gogo from Oshkosh Police Dept was in attendance. He reported that
there haven’t been any big concerns except for one individual. That person had
been in jail and has been cited by OPD for some offenses. He reminded memebers
that any need for immediate service should go through 911. Non-emergency should
be used when follow-up contact from an officer is needed that isn’t urgent.
III. Approve Minutes of the November 18, 2024 Meeting
- Motion made and approved (Stapel, Anderson)
IV. Approve November 2024 Monthly Financial Report
- Meidl went through the spreadsheet and explained expenses and balances and
approximately how much would be left in carryover/ fund balance.
- Motion made and approved. (Stapel, Anderson)
V. Approve MOU for ARPA Funds
- Zarate stated there wasn’t anything different in the agreement than what was
discussed previously that the funds would be used for. Question was asked when
the money had to be spent. Per the MOU money needs to be spent by December 31,
2026.
- Motion and second (Evans, Jungbacker) all members approved
VI. Vibrant Spaces - Algoma Alley update
- Meidl is working with new sign vendor to see if a metal sign can be designed and
ordered before the end of the year. Lomena gave an update on the hanging mural
pieces on the 110 Algoma Building. The mural pieces have been installed. In the
future if different murals or themes are desired these panels can be easily converted.
If any money is left over planters will be purchased. It was suggested that possibly
color changing lights could be installed in the future.
VII. Oshkosh Downtown Inc - Non-profit update
- Meidl noted that the executive committee that has continued to work by themselves
weekly and with the facilitator. It appears the details will be worked out by early
January. Goal is to have a workshop type meeting following the normally
scheduled BID meeting January 21, 2025.
- Current sub-committees will be transferred to the new entity.
- At the workshop there will be discussion on what the new board members
responsibilities would be.
- Lang asked that current board members fill out the application to be on the new
board or email Meidl if they want to stay on the new board or sign up for the new
board.
VIII. BID Manager Report
- Meidl gave the BID Manager report as outlined in the printed packet.
- Holiday wine walk was increased by 100 tickets this year and it went great. Event
was sold out over a week before the event. 20 businesses participated. Fox Valley
Savings Bank sponsored cups for $1000.
- Small business Saturday was very well attended and there were 75 shopping totes
given away to people who spent over $50.
- The parade was December 5 and went very well. Some popular floats were the
Weinermobile and the racing sausages.
- Reindeer in the square was December 14. There were over 500 cookies and hot
cocoa handed out. The event went well except for power being shut off an hour
early because of the timers for lights that were adjusted. Letter to Santa were
collected.
IX. Board Member Comments
- Zarate reported that the curb between the Algoma alley and the parking lot won’t
be painted yellow.
- Zarate reported that as a reminder the leased stalls that were part of an agreement
when the 400 East Parking lot was reconstructed will become open for lease at the
end of 2024.
- Anderson thanked Meidl and Lomena for the great job to get everything pulled
together for the holiday events.
X. Identification of Agenda Items for the January 21, 2025 Meeting
-Algoma Alley update
- Non-profit update
XI. Adjournment
-Adjourned 8:55 am. (Stapel, Anderson)
Respectfully Submitted,
John Zarate
Economic Development Specialist
Economic Services Division
Description Expenditure
Leadership Oshkosh Convention and Visitor's Bureau
Reimbursements:OCVB Reimbursement 12,408.50$
Website Maintenance/Office Supplies Venue 404 Invoice 69210 475.00$
Verizon Phone Reimbursement 51.64$
Amazon Credit Card Reimbursement 11.05$
Dropbox Credit Card Reimbursement 540.00$
Reimbursements:Gannett Media Co Credit Card Reimbursement 14.99$
Stack Credit Card Reimbursement 19.98$
Jimmy Johns Credit Card Reimbursement 24.73$
Recruitment/Retention/Video Grants Recruitment & Beautification Grant Program
Reimbursements:
Events Waterfest
Music in the Square/Lunch Events
Wine/Beer Walks Park N Print Invoice 76847 282.00$
General Beer Invoice 359330, 717829, 359331 2,865.47$
Sandra Werch Check No. 5009 (200.00)$
Fire Escape CASH (200.00)$
Reimer Check No. 3654 (400.00)$
Hempworks WI Check No. 1853 (200.00)$
Frugal Fashion Check No. 1435 (200.00)$
Market Boutique Check No. 1885 (200.00)$
Jambalaya CASH (200.00)$
Sweet Jules Check No. 1175 (200.00)$
Britton Shoe Departments Inc. Check No. 50736 (200.00)$
Brian Frank Check No. 67559 (200.00)$
The Pampurr'd Pet Check No. 1405 (200.00)$
Urban Esque Check No. 4160 (200.00)$
Lisa Wiker Photography Check No. 2149 (200.00)$
Turquiose Door Check No. 4014 (200.00)$
Satori Imports Check No. 52767 (200.00)$
Fremorah CASH (200.00)$
4Imprint Credit Card Reimbursement 904.83$
Amazon Credit Card Reimbursement 41.99$
Amazon Credit Card Reimbursement 15.74$
Badger Liquor Credit Card Reimbursement 3,873.19$
Target Credit Card Reimbursement 44.10$
Reimbursements:Primary Colors Invoice 2024_1018 558.67$
Farmers Market
Reimbursements:
Holiday Randy Peterson 11/19/24 600.00$
Ray's Sanitation Invoice 22101 260.00$
Noel Productions 2,400.00$
Park N' Print Invoice 76879 48.75$
Image 360 Invoice 18889 65.85$
Image 360 Invoice 18875 168.00$
Image 360 Invoice 18831 191.00$
Oshkosh Area Community Foundation Check no. 33661 (2,500.00)$
Total Security and Safety Invoice 1483 175.00$
Eagle Roofing Check No. 1016 (500.00)$
Midwest LLC Check No. 6804 (108.75)$
Fleet Farm Credit Card Reimbursement 98.73$
Office Max Credit Card Reimbursement 39.46$
Jump Around Rentals Credit Card Reimbursement 180.00$
Zaronis Credit Card Reimbursement 132.35$
Oblios Credit Card Reimbursement 60.00$
Panorama Invoice 173838-000191 350.00$
Park N' Print Invoice 76860 419.50$
Reimbursements:
Downtown Events
Advertising Advertising Oshkosh Herald Invoice 14235 3,345.30$
Jim Koepnick Photography Invoice1215204-1 625.00$
Canva Credit Card Reimbursement 12.95$
Facebook Credit Card Reimbursement 3.97$
Facebook Credit Card Reimbursement 95.22$
Facebook Credit Card Reimbursement 39.00$
Facebook Credit Card Reimbursement 1.69$
Mailchimp Credit Card Reimbursement 63.00$
Paypal Credit Card Reimbursement 275.00$
Primary Colors Invoice 2024_1018 2,300.00$
Reimbursements:Paypal Credit Card Reimbursement 100.00$
Gift Card Program
Member CO Chocolate Stroll
Holiday
Chalk Walk Panorama Productions Invoice No. 173838-000190 475.00$
Beautification Monthly Maintenance
Holiday/Seasonal Plantings House of Flowers Invoice 026125 3,116.66$
Reimbursements:
Seagull Mitigation Project
Storage Unit Storage Unit December Rent 150.00$
2024 Business Improvement District
December
Reserves / Capital Improvements Reimbursements:
Vibrant Spaces Reimbursements:Appleton Sign Co. Invoice 241097-01 12,131.61$
Total 43,546.17$
2024 Assessment 140,610.00
2024 Reserves 103,843.53
TOTAL AVAILABLE 244,453.53
Funds Allocated 244,453.53
2024
Allocation Expenditures Receipt Transferred Encumberd Balance Balance
Leadership
Oshkosh Convention and Visitor's Bureau 72,000.00$ 90,905.85 0.00 50,000.00 0.00 31,094.15
Website Maintenance/Office Supplies 6,000.00$ 5,656.54 0.00 0.00 0.00 343.46
Recruitment/Retention/Beautification Grants 20,000.00$ 3,460.00 0.00 0.00 0.00 16,540.00
Events
Waterfest 2,500.00$ 2,500.00 0.00 0.00 0.00 0.00
Music in the Square/Lunch Events 15,000.00$ 10,745.87 7,750.00 0.00 0.00 12,004.13
Wine/Beer Walks 10,000.00$ 14,304.88 43,987.41 0.00 0.00 39,682.53
Holiday Parade 15,000.00$ 13,714.64 16,883.75 0.00 0.00 18,169.11
Chalk Walk 4,000.00$ 3,741.58 4,431.49 0.00 0.00 4,689.91
Farmers Market 5,000.00$ 5,000.00 0.00 0.00 0.00 0.00
Downtown Events 2,500.00$ 300.00 0.00 0.00 0.00 2,200.00
Advertising 15,000.00$ 14,789.39 353.10 0.00 0.00 563.71
Gift Card Program 1,000.00$ 0.00 0.00 0.00 0.00 1,000.00
Vibrant Spaces Grant 30,845.00$ 19,481.10 0.00 0.00 0.00 11,363.90
Member CO
Chocolate Stroll 500.00$ 440.98 4,975.01 0.00 0.00 5,034.03
Holiday 500.00$ 0.00 0.00 0.00 0.00 500.00
Spring 1,000.00$ 3,741.58 4,431.49 0.00 0.00 1,689.91
Arts & Beautification
Maintenance 10,000.00$ 5,922.26 0.00 0.00 0.00 4,077.74
Holiday/Seasonal Plantings 20,000.00$ 16,995.41 0.00 0.00 0.00 3,004.59
Seagull Mitigation Project 3,000.00$ 3,000.00 0.00 0.00 0.00 0.00
Storage Unit 1,610.00$ 1,650.00 0.00 0.00 0.00 (40.00)
Reserves / Capital Improvements 103,843.53$ 0.00 0.00 (50,000.00)0.00 53,843.53
Revenue (94,845.00)$ 0.00 0.00 0.00 0.00 (94,845.00)
TOTAL OPERATING BUDGET 244,453.53$ 216,350.08$ 82,812.25$ -$ -$ 110,915.70
Postings through December 30th
Downtown Oshkosh Business Improvement District - 2024 Operating Plan
BID Manager Report
January 2025
Priorities for the Month:
• Post on social media 5+ times per week
• Continue email template to be sent out to property/business owners
• Change message on interchangeable sign
• Continuous website updates
• Attend monthly Chamber EDAC meetings and give monthly BID update
• Meet with City, Chamber and GOEDC once per month for downtown opportunity
update
• Reconcile gift card account and BID invoices every Friday
Committee Reports:
MemberCO/BID Member Meetups
o Attend monthly meeting and give BID update
o Coordinate meetings and guest speaker/topic
o No December meeting
Beautification/Retention Grant/Mural Grant
o Beautification
o Algoma Alley update
▪ Lights installed
▪ Art mounted on 110 Algoma
▪ Signage ordered
▪ Tables and planters ordered
▪ Colored lights ordered
o Beautification Grant
o No pending applications
o Recruitment Grant
o No pending applications
o Mural Grant
o No pending applications
Marketing & Communications
• Instagram
o Followers: 4,286 to 4,308
• Facebook
o Followers: 11,943 to 12,000
o Reach 195.6K to 94,350
• Community Newsletter
o 2,034 recipients
o 21.6% open rate
o Average open rate for marketing emails is between 17-31%
• BID Member Newsletter
o 184 recipients
o 51.9% open rate
Events
o Chocolate Stroll – February 15th
▪ Tickets on sale now
Other Highlights/Projects
• BID Strategic Planning
o Create By-Laws
o Apply for nonprofit
o Create Budget
o BID Workshop
• Project Lift