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Plan Commission Minutes 1 November 21, 2023
PLAN COMMISSION MINUTES
November 21, 2023
PRESENT: Margy Davey, Council Member Esslinger, Kathleen Propp, Meredith Scheuermann,
Ed Bowen, Mamadou Coulibaly, John Kiefer, Thomas Perry
EXCUSED: Karl Loewenstein, DJ Nichols
STAFF: Mark Lyons, Planning Services Manager; Justin Gierach, Engineering Division
Manager; Brian Slusarek, Planner; Jeff Nau, Planner; Brandon Nielsen, Associate
Planner, Emma Dziengeleski, Assistant Planner; Kelly Nieforth, Community
Development Director
Chairperson Perry called the meeting to order at 4:00 pm. Roll call was taken and a quorum
declared present.
The minutes of November 7, 2023 were approved as presented. (Davey/Propp)
Ms. Dziengeleski presented the items and reviewed the site and surrounding area as well as the
land use and zoning classifications in the area for items I.A and I.B together.
Site Inspections Report: Ms. Davey, Mr. Esslinger, Ms. Propp, Ms. Scheuermann reported visiting
the site.
Staff reports accepted as part of the record.
I.A. PUBLIC HEARING: ZONE CHANGE FROM SUBURBAN MIXED USE
DISTRICT (SMU) TO INSTITUTIONAL DISTRICT (I) FOR THE PROPERTY LOCATED AT
505 NORTH WESTFIELD STREET
The applicant requests a zone change from the existing Suburban Mixed Use (SMU) to Institutional
(I) for the property located at 505 North Westfield Street.
The subject site consists of a single lot with a total of 0.6026 acres located at the southwest corner of
Taft Avenue and North Westfield Street. The site includes a 4,104 sq. ft. office building and
associated parking area that was previously used as an office for an insurance agent. The
surrounding area consists of multi-family uses to the north, south and west, and institutional uses
to the east. The applicant approached the city about utilizing the existing building on the subject
site for a church. The proposal was brought to a Plan Commission workshop on March 21, 2023.
Plan Commission was supportive of the proposal. A neighborhood meeting was held on August 2,
with no neighbors in attendance. On September 19, Plan Commission reviewed and Common
Council subsequently approved a land use map amendment from Light Density Residential to
Community Facility on November 14, 2023. This request is intended to provide appropriate
zoning for future indoor institutional use of the property. The proposed Institutional (I) zoning is
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Plan Commission Minutes 2 November 21, 2023
consistent with the 2040 Comprehensive Land Use Plan recommendation of Community Facility
for the subject site. The proposed rezone will be consistent with the land uses to the east. For this
reason, staff is supportive of the proposed rezoning of the subject site. Staff recommends approval
of the zone change with the findings listed in the staff report.
I.B. PUBLIC HEARING: CONDITIONAL USE PERMIT FOR AN INSTITUTIONAL
USE (CHURCH) AT 505 NORTH WESTFIELD STREET
The applicant is requesting Conditional Use Permit approval for an indoor institutional use at 505
North Westfield Street. According to the applicant, the building footprint will remain as existing
and is sufficient for their proposed use. No additional structures are planned at this time.
Staff is in support of the Conditional Use Permit (CUP) for the indoor institutional use as the
conversion of the site to a church should not have an adverse impact on neighboring properties
due to the relatively small scale of the use with up to three employees present Monday through
Friday, along with four or less visitors occasionally each week day. Sunday mornings will have
approximately 30 people as well as one to two staff people present for worship services.
According to the applicant, the church will generally have office hours from 8am-5pm similarly to
the previous use as an insurance office. The proposed use is also compatible with the surrounding
land uses. The existing parking area provides a total of 17 parking stalls, which will be sufficient
for the expected number of employees and visitors.
The Inspections Services Department has noted that plans are required to be submitted to show the
layout of the building and the room sizes for review to determine if the space would have the
capacity to hold less than 50 people and the building use could remain the same. A building
permit may be required if modifications are needed to the building or if the building needs to
apply for a change of use.
Staff recommends approval of the proposed Conditional Use Permit for an indoor institutional use
at 505 North Westfield Street with the findings listed in the staff report.
Mr. Perry asked if there was any discussion on the motion.
Mr. Perry opened up technical questions to staff.
Mr. Coulibaly inquired if the parking was confined to the resident parking or did it include street
parking.
Mr. Lyons stated per the code there is sufficient on-site parking based on the expected occupancy.
Mr. Perry asked for any public comments and asked if the applicant wanted to make any
statements.
Michael Kinjerski, 6616 Woodenshoe Road, Neenah WI 54956, made himself available for
questions. He stated he believes this site would be a great fit for the church. The general
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Plan Commission Minutes 3 November 21, 2023
membership is between thirty to thirty-five. There is ample on-site parking in the lot. They look
forward to being a productive member of the community.
Mr. Perry closed public comments.
There was no closing statement from the applicant.
I.A - Motion by Propp to adopt the findings and recommendation as stated in the staff report.
Seconded by Scheuermann.
Mr. Perry asked if there was any discussion on the motion.
Motion carried 8-0.
I.B - Motion by Propp to adopt the findings and recommendation as stated in the staff report.
Seconded by Scheuermann.
Mr. Perry asked if there was any discussion on the motion.
Motion carried 8-0.
II. SPECIFIC IMPLEMENTATION PLAN AMENDMENT FOR A BUILDING
ADDITION AT 3792 JACKSON STREET
Site Inspections Report: Ms. Propp and Mr. Bowen reported visiting the site.
Staff report accepted as part of the record.
The applicant requests approval of a Specific Implementation Plan (SIP) amendment for a building
addition at 3792 Jackson Street.
Mr. Nielsen presented the items and reviewed the site and surrounding area as well as the land
use and zoning classifications in this area. The subject site consists of a 1.47-acre property located
on the east side of Jackson Street, north of West Snell Road. The property is zoned Suburban
Mixed Use with a Planned Development Overlay (SMU-PD) and contains the Stay and Play Pet
House. The surrounding area consists of vacant land to the north and southwest, residential uses
to the east, and gas stations to the south and west. The 2040 Comprehensive Plan recommends
General Commercial land uses for the subject property.
On November 14th, 2017, Common Council approved a Conditional Use Permit/Planned
Development (Resolution 17-539) to allow for a Dog Daycare with overnight boarding at the
subject property. The applicant is requesting an amendment to the existing SIP to allow for a new
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Plan Commission Minutes 4 November 21, 2023
5,520 sq. ft. building addition, and an additional fenced in outdoor play area. A neighborhood
meeting was held on September 14th, 2023, with no neighbors in attendance.
The proposed building addition will be attached to the east side of the existing building and
extend towards the south. An accurate photometric lighting plan has not been submitted with this
request; however new building wall lights are being added as part of the addition. A code
compliant photometric plan will need to be submitted as part of the final Site Plan Review.
Building foundation and yardscaping was required with the building addition. According to the
plans submitted they are meeting the point requirements for each of those.
The Department of Public Works has noted that the site was given a variance for the 2017
development plans which eliminated some of the stormwater requirements. This new plan has
substantial deficiencies in the storm water management for the site. The deficiencies are
potentially severe enough that they may impact overall site layout. If resolving the storm water
management issues during final Site Plan Review results in major impacts to the overall site design
and layout the applicant will need to seek an amendment to their approved Specific
Implementation Plan prior to the project being able to proceed.
The City’s Exterior Design Standards apply to Commercial Uses and Mixed Uses. The applicant
provided elevation views for the existing building with the addition. The north and south exterior
sides of the existing building consist primarily of painted corrugated metal paneling, which is now
a prohibited material for commercial buildings. The west exterior has existing stone and vinyl
siding. The applicant is not making any changes to these existing facades. The exterior of the
proposed addition will be constructed with a combination of glazing, brick, and vinyl siding. As
proposed, the new addition meets the Class I exterior material requirement of 50% with veneer
stone or brick siding and glazing on all of the street facing facades. The east side of the building
does not currently meet the facade articulation requirements outlined in Section 30-243(B) of the
Zoning Code because the facade has a section greater than 70 feet without any articulation. The
applicant will need to make the proper adjustments to this facade so it meets this standard. Final
elevation drawings can be reviewed during Site Plan Review to make sure this standard is being
met.
Staff recommends approval of the Specific Implementation Plan amendment as proposed with the
findings and conditions listed in the staff report.
Mr. Perry opened up technical questions to staff.
Mr. Bowen wanted Justin Gierach, the Engineering Division Manager, to go over the specifics of
the 2017 variance that was granted.
Mr. Gierach stated the original variance would not have come through Plan Commission. The
Board of Public Works granted the variance after the Plan Commission process. Basically, there
were three different conditions on that variance based on the site’s original impervious
disturbance, what they were doing for the original construction, and then some storage that they
were going to provide in some of the play areas, which was going to be pea gravel. Under the
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Plan Commission Minutes 5 November 21, 2023
proposed plan, it is the City’s opinion that those variances now go away and the site has to be
brought into compliance.
Mr. Bowen wondered if the applicant would be able to employ the same mechanisms from 2017
with this plan if it is found to be not in compliance …
Mr. Gierach stated the City is willing to work with the applicant and owner to get this to work. At
this time, we just don’t have anything that we are able to approve.
Mr. Perry asked for any public comments and asked if the applicant wanted to make any
statements.
Rick Fisher with Fisher and Associates, Architects, W13654 Balsam Lake Road in Crivitz, WI. He is
the architect for the project, and was not part of the original design of the building. As he toured
the building it was fairly tight. It was an existing building that was converted into the dog daycare
space, and now with this expansion it organizes it into a modern facility. It makes it better for the
staff and all the animals that come to visit. At the far south end of the building there will be an
indoor play area added, which will be nice during inclement weather. They will be adding a new
indoor overnight stay space, and an indoor cat space. The existing building will be remodeled into
primarily a care space where they can do grooming and washing. The capacity is not substantially
larger, just the spaces are bigger, modern, and more organized. He made himself available for
questions.
Mr. Perry closed public comments.
There was no closing statement from the applicant.
Motion by Propp to adopt the findings and recommendation as stated in the staff report.
Seconded by Kiefer.
Mr. Perry asked if there was any discussion on the motion.
Motion carried 8-0
III. PUBLIC HEARING: ZONE CHANGE FROM URBAN MIXED USE DISTRICT
WITH A RIVERFRONT OVERLAY (UMU-RFO) TO URBAN MIXED USE
DISTRICT WITH RIVERFRONT AND PLANNED DEVELOPMENT OVERLAYS
(UMU-RFO-PD) AND APPROVAL OF A GENERAL DEVELOPMENT PLAN
AND SPECIFIC IMPLEMENTATION PLAN FOR A PERSONAL STORAGE
FACILITY USE AT 627 BAY SHORE DRIVE
Site Inspections Report: Ms. Davey, Mr. Esslinger, Ms. Propp, Ms. Scheuermann, Mr. Bowen, Mr.
Kiefer, and Mr. Perry reported visiting the site.
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Plan Commission Minutes 6 November 21, 2023
Staff report accepted as part of the record.
The applicant requests a zone change from the existing Urban Mixed Use District with a Riverfront
Overlay (UMU-RFO) to Urban Mixed Use District with Riverfront and Planned Development
Overlays (UMU-RFO-PD). The applicant also requests approval of a General Development Plan
and Specific Implementation Plan to allow a personal storage facility use at 627 Bay Shore Drive.
Mr. Slusarek presented the items and reviewed the site and surrounding area as well as the land
use and zoning classifications in this area. The subject site is located at the southwest corner of Bay
Shore Drive and Mill Street. The site has a two-story building on the north side of the site that is
currently used as multi-tenant office space as well as a recording studio. The site also includes a
second, smaller, office building on the south side of the site. A proposal for an indoor storage use
was brought to a Plan Commission workshop on October 3, 2023. Plan Commission was generally
supportive of the proposal; however, they did question the long-term viability of industrial use in
the area. They also raised concern related to aesthetics of the existing site and would need to see
building façade and landscaping improvements as part of the planned development request.
The applicant is requesting a zone change from the existing Urban Mixed Use District with a
Riverfront Overlay (UMU-RFO) to Urban Mixed Use District with Riverfront and Planned
Development Overlays (UMU-RFO-PD). The requested Planned Development Overlay
designation is intended to allow for flexibility in the zoning ordinance to accommodate a new use
on the property. Staff is supportive of the proposed rezone as it will provide opportunity for an
additional use on an under-utilized property. It may also serve to accommodate future
improvements to the site and help to address site design difficulties due to having two street
frontages and a water front.
The applicant is proposing to convert 30,913 sq. ft. of the north building to climate controlled
personal storage, with 10,672 sq. ft. of the southern portion of the building to remain office space.
The applicant is requesting a base standard modification (BSM) to allow the storage use, as
personal storage facility uses are not permitted in the UMU district. Staff is supportive of the
proposed use but feels that the best long-term use of the site is for commercial, residential, or
mixed-use. However, due to the current site conditions and marketability of the site, personal
storage facility is an appropriate use for the existing building. Staff also feels that it will allow for
opportunity to enhance the appearance of the site.
No changes are being proposed to the site layout, with the exception of a new refuse enclosure
being proposed to the west of the building on the existing parking lot. The refuse enclosure will
have a 5’ setback from the west property line and will be constructed of masonry exterior. There
will be a reduction of 4 parking stalls on the existing parking lot. The site will have a total of 76
parking spaces which meets parking needs for the site. The applicant has noted that the existing
overgrown invasive growth along Bayshore Drive, abutting the building, will be removed and
replaced with the new landscaping, resulting in a total of 108 landscaping points. The proposed
landscaping appears to be in the Bay Shore Drive public right-of-way (terrace). Any landscaping
placed in the public right-of-way shall be approved by the City Forester and Department of Public
Works.
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Plan Commission Minutes 7 November 21, 2023
The building will be given a fresh coat of paint and any needed masonry repairs will be made. A
new row of cultured stone will be added to the base of the building along Bayshore Drive and
failed or damaged windows will be replaced. New architectural metal panels will be added to the
east, south, and west elevations to give it an updated look. Staff feels that the replacement of the
existing stone with new stone on the front of the building along with new architectural metal
panels will enhance the appearance of the building and the new materials will serve to offset the
requested BSM for the use. Overall the applicant has provided new landscaping and updated the
building materials. Staff is comfortable that these site enhancements sufficiently offset the
requested BSM and the overall site is being improved.
Staff recommends approval of the zone change, General Development Plan, and Specific
Implementation Plan with the findings and conditions listed in the staff report.
Mr. Perry opened up technical questions to staff.
Ms. Scheuermann thought seventy-six parking spots for a location that is public storage seemed
like a lot. She questioned if they would be doing an addition in the future, not have so much
parking, and if that would come before Plan Commission.
Mr. Lyons stated any future site modifications would have to come back through Plan
Commission and Council. The parking spots are likely higher than what they will need.
Mr. Perry asked for any public comments and asked if the applicant wanted to make any
statements.
Madeline Dumke, 1340 Cambridge Avenue, Oshkosh WI 54902. Purchased 627 Bay Shore Drive
roughly a year ago, and the intent was to move into the small office building along the river. They
are in the process of remodeling that right now and are going to relocate there. After the purchase
they realized the despair that the larger building was in. The main tenant left and stopped paying
rent. They looked at residential use but it did not pencil out especially with the current climate.
Maybe that is a possibility down the road when building costs go down and the neighborhood
surrounding the area improves. They have the building for lease and have received no interest, so
this is their idea of how to beautify the property and improve the neighborhood.
Mr. Perry closed public comments. There was no closing statement from the applicant.
Motion by Coulibaly to adopt the findings and recommendation as stated in the staff report.
Seconded by Scheuermann.
Mr. Perry asked if there was any discussion on the motion.
Motion carried 8-0
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Plan Commission Minutes 8 November 21, 2023
IV. SPECIFIC IMPLEMENTATION PLAN FOR A MIXED MULTI-FAMILY
RESIDENTIAL & COMMERCIAL DEVELOPMENT AT 0 WEST 20TH AVENUE
(PARCEL 1329343000)
Site Inspections Report: Ms. Davey, Mr. Esslinger, Ms. Propp, Ms. Scheuermann, Mr. Bowen,
Kiefer, and Mr. Perry reported visiting the site.
Mr. Perry reported that one member of the area approached him and mentioned a positive
comment.
Staff report accepted as part of the record.
The applicant requests approval of a Specific Implementation Plan for a mixed multi-family and
commercial development at 0 West 20th Avenue.
Mr. Slusarek presented the items and reviewed the site and surrounding area as well as the land
use and zoning classifications in this area. The subject site consists of a 17.3-acre vacant lot on the
north side of West 20th Avenue. On February 28, 2023, a zone change was approved to add a
Planned Development overlay along with a General Development Plan (GDP) for a mixed multi-
family residential/commercial development. The GDP approval included a Base Standard
Modification (BSM) to allow indoor sales and drive-through sales.
The proposed development will include (10) 16-unit and (6) 8-unit apartment buildings along with
a clubhouse which will have a drive-through coffee shop. The proposed 208 units is consistent
with the approved GDP and meets density requirements for the MR-12 zoning district. The
applicant is providing 286 surface parking stalls and 212 garage parking stalls to meet parking
requirements.
Code requires recreation area for multi-family developments. The proposed site plan indicates
three outdoor recreation areas at the north/west areas of the site for a total of 9,099 sq. ft. to meet
this requirement.
The provided elevations for the clubhouse/drive-thru coffee shop include conceptual wall signage
on the north and south elevations. These signs will be limited to a maximum area of 25 sq. ft. per
façade per multi-family district sign standards
They are meeting building foundation landscaping requirements for all apartment buildings as
well as the clubhouse. Code also requires street-facing and main entrance landscaping points and
those are being met, with the exception of the main entrance (north) side of the clubhouse/coffee
shop building. Staff is supportive of a BSM to allow the reduction to 57 points, where code
requires 79 points on this façade, as the applicant has exceeded the overall building foundation
requirement. The landscaping requirement for paved area is being met.
The applicant is requesting a BSM to allow reduced street frontage landscaping as the allowable
area to place the street frontage landscaping is minimized by vision clearance triangles at the
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Plan Commission Minutes 9 November 21, 2023
driveway entrances as well as a water main running along the front property line. Staff is
supportive of a BSM to allow the proposed point reduction from the required 808 points to 765.5
points, due to the limited available area. Staff is also supportive of a BSM to allow the street
frontage landscaping to be placed further than 10’ from the right-of-way line as is needed to
accommodate a water main easement. The plan exceeds the yard landscaping point requirement.
That helps to serve to offset the BSMs being requested.
A 0.2 opacity bufferyard is required along the neighboring Single Family Residential -5 (SR-5)
zoned properties to the east and west of the site. The applicant is providing a 25’ wide bufferyard
along both of these properties along with medium/tall evergreen tree plantings to meet the
bufferyard requirement along both property lines.
Buildings will be constructed primarily of brick and will also include composite siding around the
window and door areas. The applicant is requesting a BSM to allow the primary building
entrances for the apartment buildings to be on the back (north) façade of the building, rather than
the street facing façade which is required by code. Staff is supportive of this BSM request as the
buildings are oriented toward the centralized parking area on the site. The applicant has offset the
requested BSM by increasing the window area on the street-facing facades. Also, the buildings are
constructed primarily of Class I materials (brick and glass) to provide an attractive appearance.
As the clubhouse/drive-through coffee shop includes a commercial use, commercial design
standards apply. The applicant is requesting a BSM to allow reduced Class I materials on the
south façade to 45.2%, where code requires 50%. Staff does not have concerns with this slight
reduction as the large proportion of glass on this façade along with brick and composite siding
provide an attractive appearance. The applicant has exceeded the overall Class I material
requirement for the overall building to offset that request.
Staff recommends approval of the Specific Implementation Plan with the findings and conditions
listed in the staff report.
Mr. Lyons reminded Plan Commission that they are evaluating the SIP against the already
approved base land use during the GDP. The SIP is not here to discuss whether or not apartments
and a coffee shop are an appropriate land use. Those have already been approved by Council
during the GDP. You are here evaluating if the final plans (landscaping, lighting, etc.) are
appropriate and consistent with the already approved GDP.
Mr. Perry opened up technical questions to staff.
Mr. Kiefer wondered if there would be trail connections to the Rusch Park trail system.
Mr. Lyons stated there are two planned connections on the north side of the site.
Mr. Kiefer had concerns as to why a parking study was not done, and not put forward by Council.
He stated there is going to be a lot of extra traffic in a really bad area with Traeger Middle and
Elementary School. With 209 dwelling units there could be 300-400 cars coming and going at the
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Plan Commission Minutes 10 November 21, 2023
same time that a youth basketball game gets done in the evening. It is going to be a bigger mess
than it already is.
Mr. Lyons stated ultimately Council chose to remove the request for the TIA. With Council
removing that condition, City staff did not have a way to enforce it as the project moved forward.
Mr. Perry asked for any public comments and asked if the applicant wanted to make any
statements.
Corey Wallace with Wesenberg Architects, 240 Algoma Boulevard in Oshkosh, stated he is
available for questions.
Raymond Carver, 1914 Preserve Drive in Oshkosh, is the president of Sawyer Creek Preserve
Condo Association. The whole community has a large concern about the water drainage issues.
We are located the west of the subject property and have an underground water drainage system
that goes to an inground sump pump that was installed by the builder. It is the same builder that
is on this project. We already have a north pond that was not designed to be a pond that is
retaining large amounts of water. Being on the west side of the subject property we are going to
get additional drainage. Concerned about the elevation of the property and water coming towards
us. There are at The Preserve that were not finished by this builder yet. We already have water
issues at individual homes. Sump pumps are going out. The north pond is overflowing at this
point, damaging trees, and we feel it is going to exasperate this situation even more for us. There
is a swell that is proposed that will go that way but the water is already building up on the corners
of our property. We have concerns about landscaping between the properties to the west to limit
automobile, garage, and unit lights and noise. The builder, Chet Wesenberg, talked about tree
landscaping on both sides of the west swell on our property area and his. The plan does not show
any trees on our side to help with noise, water, and lights. We are requesting additional
consideration regarding landscaping to help limit the noise as part of this project, as well as trees
and landscaping on our side. We would like you to consider having garages on the west side to
help limit some of the noise and car lights. Maybe consider putting the buildings further back.
There are two playgrounds on the west side. We would like the playgrounds moved to the north
side of the property, back towards the Rusch Trail area or somewhere else to help with the noise.
Nancy Bongert, 3374 West 20th Avenue in Oshkosh. She is the property just on the west lot line of
the proposed development. When we were here in February there were a few of us neighbors that
had a hard time catching up with what the whole process was and what we were voting on. There
is an opportunity when developments like this unfold where the communities have neighborhood
meetings and a follow up report after. Some sort of middle ground between what the neighbors
and the developer want. Looking back, there is probably a real missed opportunity. Some of the
neighbors asked the developer for a meeting and the meeting went okay. We did not get a lot of
answers to our questions but there was meant to be some follow up. The developer stated they
would definitely send us a new revised plan. I think we have opportunities for improvements to
the landscaping, drainage, mitigation of noise & lighting. Traffic is always a concern. Consider
movement of the playground, and any additional buffers such as fencing. When I look at the
elevation and the grading that has to take place towards the west lot line where spruce trees will
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Plan Commission Minutes 11 November 21, 2023
be planted, I do not understand how you can have that gradeage and have successful spruce trees
planted in that area. In a conversation with Travis Derks, City Forester, of the Parks Department
he stated spruce trees need specific drainage. At one point Mr. Wesenberg asked for an easement
on our west-side properties to grade down to a swale. That has not been brought up again, so it is
assumed that he is going to handle all of the drainage himself. Thanks to Mr. Lyons and others I
know there is an inlet to take some of that water away but for those of us that live out there, there
is a water problem. There really is. In regards to the lighting layout, the first apartment building
and then the adjacent parking stalls and garage are perpendicular to the lot line. When new
neighbors turn down that area to park, or go into their garage, their lights will shine into the back
third of lot along with other neighbors. There is nothing to buffer that. Not sure that a tree will fix
that problem, but maybe a fence. Want to enjoy their backyards without lights shining in every
time a car comes. Would appreciate any consideration regarding any playground movement.
Want to be good neighbors, make it a good neighborhood, and a good fit for everyone.
Shawn Lynch, 2318 Shore Preserve Drive in Oshkosh, mentioned the traffic not only with Traeger
schools, but also the 20th Avenue YMCA that is almost adjacent to this development. He is a
member of the YMCA, and recognizing all of the different events that go on there especially with
the hockey complex and the aquatic facility sometimes the YMCA parking lot is full. Events
happening at the schools and YMCA already impact traffic. The biggest consideration to recognize
in regards to this development is the additional impact to traffic on 20th Avenue, and that the
particular section is dimly lit. Traffic is moving so fast coming from the west side heading into the
City. Consider the impact of 100-150 new cars with the traffic already there.
Mr. Perry closed public comments and asked if the applicant wanted to make any closing
statements.
Mr. Wallace stated I think it’s in everybody’s best interest to have a working relationship. I think
it’s in the developer’s best interest to work with neighbors as well and address some of these
concerns. I know that Chet is more than willing to add to trees. I heard him say that himself on
the preserve end of the site. It doesn’t show up here because we are not trying to approve
anything for the Preserve. We are trying to approve and get reviewed for this site. We are more
than willing to add trees to buffer and help with the noise and lighting, and just the overall buffer
between to the two sites. As far as the headlights from the parking lot are concerned, we are going
to plan on shifting some of those trees. That is why there are some conifer trees as to oppose the
deciduous trees along the site. We’re reviewing with the landscaper more about whether or not
the environment is conducive for some of those conifers and change some the species if we need
to. That swale that showed up on the site is not thought to be holding water, it is just sloped grass
that is designed to shed water. The water is going to the north and not into the pond from the
Preserve. I don’t think it is going to contribute to the issues that are there right now. We think it is
in everyone’s best interest to work and try to smooth out some of these issues and make some
compromises. Make it work better for everybody.
Motion by Propp to adopt the findings and recommendation as stated in the staff report.
Seconded by Coulibaly.
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Plan Commission Minutes 12 November 21, 2023
Mr. Perry asked if there was any discussion on the motion.
Ms. Propp asked Mark if there is a way through the staff review for the developer to bring in some
changes to the landscaping plan, the lighting plan, and perhaps even the drainage if we approve
what is here now.
Mr. Lyons stated drainage is a separate ordinance that Public Works addresses. You have to meet
the drainage ordinance. Mr. Gierach has had some conversations already with some of the
neighbors trying to find out some of the issues that are going on out there, both on the preserve
site as well as questions relating to this site. There will be a strict review making sure storm water
management plans are met, adhered to, followed up on, and maintained. Public Works staff will
make sure the development, going forward, meets the city ordinances and continues to meet those
requirements as it moves forward. Through site plan review I think the landscaping, lighting, and
playground area can be addressed. We have one condition at the end of the SIP that final
landscape plan lighting and signs will be reviewed as approved by the Department of Community
Development. If there are specific elements you want to see or have moved, I would like you to
articulate that so we make sure we follow through with your wishes. If there are specific things
you would like to see I would like you to add them as conditions.
Ms. Davey said I don’t think we should penalize the developer for the Council’s decision to forgo
the traffic study but I’m really uncomfortable with the lack of information for the potential traffic
impact and I’m wondering if we have any recourse for that at all.
Mr. Lyons stated this body can add conditions. If you want to add it back in as a condition you
could. Again, as a recommending body only this will go to Council for their final decision.
Ms. Davey ask if we have any idea why Council chose to forgo the traffic study.
Mr. Perry said he has no idea.
Mr. Lyons stated that would have been before Council Member Esslinger.
Mr. Lyons stated if there are things Plan Commission wants to articulate, to please do so as a
condition. He has met with the neighbors to understand exactly what their concerns are.
Mr. Bowen ask for clarification on where the play areas were shown on the site plan.
Mr. Lyons pointed out where the play areas are on the site plan. There are two, one at the very
northwest corner of the site and one on the left side of the site. They are both part of the
recreational space requirement.
Mr. Bowen asked if northwestern one is more of a passive play area, or a recreational area.
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Plan Commission Minutes 13 November 21, 2023
Mr. Lyons stated the code requires sufficient recreational space opportunity. It does not articulate
specifics.
Mr. Slusarek stated the narrative called out where the recreational areas are and the square
footages of them but did not specify what is going to be in that area.
Mr. Lyons stated he had an opportunity, after the staff report was issued, to speak with Mr.
Wesenberg who felt there could be opportunities elsewhere on the site. If Plan Commission
wanted to rearrange those, for example just east of the main path going out of the north side of the
site, there is some green space there that potentially one of them could be moved. Mr. Wesenberg
was open to shifting things around to help.
Mr. Bowen stated if you are looking for specific input as it relates to site plan concerns and
potentially incorporating some of the commentary, I think my view here is that it looks to me that
the recreational space is loaded to the west. There is nothing available to the east. I would like to
see one of those relocated or added to the eastern half of the property.
Mr. Lyons would like Plan Commission to word that into a condition if they so choose, and it
would be number seven.
Mr. Kiefer asked to follow up on the play area and asked it was the same as required parkland.
Mr. Lyons responded about the difference between the code between required on site recreational
space and parkland dedication requirements.
Mr. Kiefer ask if the project would require a fee in lieu of for parkland.
Mr. Lyons responded with out the existing parkland fee structure would apply to the project and
mentioned the City is working with a consultant to update those requirements.
Mr. Kiefer asked if the school was consulted and if they responded.
Mr. Lyons said that the school was notified of the project. These type of developments with multi-
family, traditionally have a very low family component and typically have a low percentage of
school aged children. The school has not responded.
Mr. Bowen made a motion to amend condition 7 for staff to review the location of the existing
recreational areas with the goal of providing a recreational space on the east half of the property.
Ms. Propp seconded the motion to amend.
Council Member Esslinger made a request to have the applicant approach the board and see if
there any issues with the motion.
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Plan Commission Minutes 14 November 21, 2023
Mr. Wallace said that there is ample room on the east side to increase the recreational area there
and diminish some of the areas on the west side, so it will not be a problem.
Motion to amend carried 8-0.
Ms. Davey asked about making a motion to add a condition that accommodation will be made for
increased buffer between Preserve Dr and the new development to help buffer sound and light.
Mr. Lyons said that a condition must be something enforceable like landscaping points, relocation
of landscaping or fencing.
Ms. Davey asked Mr. Wallace if it would be a better request to ask for fencing at the end of the
drive aisles or to relocate landscaping so it is denser there.
Mr. Wallace said his preference is natural landscaping to fencing, if it’s a coniferous tree that works
for blocking light during the winter as well. He asked staff if there was any bufferyard
requirements at all on what was presented to staff.
Mr. Lyons said there is a bufferyard requirement of .2 opacity. The requirements can be met in
different ways; setback distance, amount of landscaping and fencing. They are not required of
fence and as shown, they currently meet the requirement. Neighbors have asked for them to go a
little more and then maybe more in specific areas. Plan Commission can decide where to specific
allocate the additional bufferyard.
Ms. Davey asked about relocating the landscaping along the drive aisles to block light and sound.
Mr. Lyons asked for clarification on if Ms. Davey just wants to see the landscaping relocated and
not any additional landscaping. Currently along the west property line, they are proposing 788
points where 650 are required. He asked if Ms. Davey wants staff to work through and make sure
those 788 points are in areas to minimize impact of lighting trespass on neighboring properties.
Ms. Davey asked if she leaves it as is, and someone seconds it, it could be up for discussion.
Mr. Lyons said correct.
Ms. Davey made a motion to add a condition to relocate landscaping points to minimize light and
sound to neighboring properties.
Scheuermann seconded the motion.
Ms. Scheuermann said she isn’t comfortable to make that determination and it should be up to City
staff in working with the developer to determine that. She believes that adding additional
amendments can open it up to something else and then something else. She asked if there is any
sort of generic language that Plan Commission can add that can give Staff authority to make the
determination.
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Plan Commission Minutes 15 November 21, 2023
Mr. Lyons said that Plan Commission can provide direction to staff and staff can do their best to
work with the neighbors and the applicant. However, staff has no authority to require something
in the end. The neighbors can work back and forth with the applicant, but it is the applicant’s final
decision as long as it meets code requirements. A condition gives staff authority to say that per the
approved plan, it has to meet what was approved.
Council Member Esslinger said there was a similar issue with the development on Oregon St.
when it came to deciding buffers such as berms, fencing and trees. He suggested a different plan
that be put together and reviewed with the Association president so he has a chance to talk with
the Association members so they can decide what they want in their neighborhood.
Mr. Lyons said that in order to do that, staff would have to ask the applicant to push this item to
Council on December 12th because it is set to go to Council next week. It could be challenging to get
it in front of the neighbors in time especially with the holiday.
Council Member Esslinger asked Mr. Wallace if it would be okay to push this item to the
December 12th Council meeting.
Mr. Wallace said that there wouldn’t be an issue with pushing it to December 12th but thought that
perhaps it could be approved based on the one condition being worked out.
Mr. Lyons said that decision will lie with Council if they want to do it or not.
Council Member Esslinger said they could add an amendment to develop a plan that would be
approved by the Association.
Mr. Lyons said they cannot grant the City’s authority to a neighbor to approve or deny. They can
provide input but a condition could not be added that a neighbor has to approve.
Mr. Coulibaly asked if the base of his question was to either relocate landscaping or add more
points. He would suggest to add more points, not knowing what relocating would mean in other
areas. It would feel safer to add more points since the developer has agreed to work with staff and
the neighbors.
Mr. Lyons said that Evergreen plantings, which is typical for this type of land use, would range in
a point value of about 33-45 points per Evergreen. There are two main east and west drive aisles
for the southwest building, one on the north side of the parking garage and one on the south side
of the garage that seem to be the main areas of concern. There’s a little bit of potential between the
buildings as well, but there’s not a ton of area. From a staff perspective, Plan Commission could
say add and relocate 70 points per and relocate. That would be enough that Staff can work with the
developer to make it happen. This will give some flexibility to add a bit and relocate if necessary.
Ms. Davey withdrew her amendment to add a condition to relocate landscaping points to minimize
light and sound to neighboring properties.
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Plan Commission Minutes 16 November 21, 2023
Ms. Davey made a motion to add a condition of 200 additional landscaping points around the end
the of drive aisle between the two buildings.
Council Member Esslinger seconded the motion.
No further discussion on the motion.
Motion to amend carried 8-0
No further discussion on the motion.
Motion carried 7-1
V. SPECIFIC IMPLEMENTATION PLAN AMENDMENT FOR PHASE 1 OF A
MULTI-FAMILY DEVELOPMENT AT THE WEST 3400 BLOCK OF LAKE
BUTTE DES MORTS DRIVE
Site Inspections Report: Ms. Davey, Mr. Esslinger, Ms. Propp, Ms. Scheuermann, Mr. Bowen, Mr.
Coulibaly, Mr. Kiefer, and Mr. Perry reported visiting the site.
Mr. Perry reported he is in the notice area and received notice at his home. He also reported he
has spoken to six neighbors, some for and some against.
Staff report accepted as part of the record.
Mr. Lyons stated this is a request from the Common Council, so they are the applicant. They voted
at their October 24th meeting to bring the SIP amendment to Plan Commission. It is the identical
plans from Plan Commission’s original March decision. No new plans were submitted. Looking
at Phase 1 only.
The applicant requests a Specific Implementation Plan (SIP) amendment for Phase 1 of the Lake
Butte des Morts multi-family development.
Mr. Slusarek presented the items and reviewed the site and surrounding area as well as the land
use and zoning classifications in this area. The plans are code compliant with the exception of one
Base Standard Modification (BSM) that was requested for the apartment building height. The
heights of the apartment buildings are shown at 52 feet, exceeding the 35-foot maximum height
permitted in the NMU District. This number has been revised from the original SIP (59 feet) as
Planning staff noted that building height is measured at the midpoint of the roof, rather than the
peak as originally listed. There is no change to the actual building design. Staff is in support of a
BSM to exceed the maximum height due to the site’s isolation from other developments and the
increased setbacks to over 1,000 feet from the neighboring properties. It is in good planning
practice to offset increased building height with larger setback distances and centralized building
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Plan Commission Minutes 17 November 21, 2023
placement. The applicant has also provided 150% of the required total landscaping points for the
site to improve the appearance of the site and mitigate impacts on the surrounding area. The use
of underground parking also serves to reduce the footprint of the site. The overall impervious
surface ratio for the site of 39% is well under the maximum of 50%. The applicant is also exceeding
multi-family design standards by exceeding the window area requirement by 36% and utilizing a
substantial proportion of Class I materials (brick veneer and glass). The enhanced building facades
improve the appearance of the property and also serve to mitigate the visual impact on the
surrounding area. Staff feel the increased setbacks, increased landscaping, reduced impervious
surfaces, and increased or enhanced materials serve to offset that increased building height and
offset the BSM for the increased height which has not changed from the original request.
Staff recommends approval of the Specific Implementation Plan amendment with the findings and
conditions listed in the staff report.
Mr. Perry opened up technical questions to staff.
Mr. Perry asked for any public comments. The applicant is the Common Council.
Dan O’Callaghan, 222 West Washington Avenue Suite 360 in Madison, is a land use and zoning
attorney working with the development team. Not applying for this request but we are the owner
of the property. A few things have happened since the Plan Commission saw this in March. The
Plan Commission recommended approval, in March, of the GDP for the entire 522 unit multi-
family development, which consisted of a number of four-story buildings as well as some two-
story townhomes that buffered the neighboring properties. Plan Commission also recommended
approval of the SIP for Phase 1 of the development. Those recommendations were taken to
Council, who then heard a number of neighbor concerns. The Council tabled their decision and
requested another neighborhood meeting be held. That meeting was held, and then on April 11th,
Council approved the GDP as recommended and an amended SIP that would limit the
development to three stories. Council asked the developer, who was represented by Jake Buswell,
if the project would still work with the reduced height. Jake did the best he could in answering
that question, stating honestly I don’t know, I haven’t penciled that out, I don’t know if it pencils
out, I’d have to run the numbers. It takes quite a while to put a project of this scale together. It
takes months to work on a proforma, reviewing the construction costs, working with a lender to
get a budget approved. Jake did what he said he would do, and went back to run the numbers and
worked on it with his development partners for several months. They ran and reran the numbers,
noting the project is not feasible as a three-story development project. It results in a loss of 102 of
the 522 units, if you take a fourth story off of each of those buildings, and results in a budget gap of
about five million dollars. The project simply cannot move forward at three stories. Jake asked
City staff if we requested tax increment financing is that something the Council would consider.
Staff said they would take it to Council and so they did. On September 24th it went to Council,
followed by a closed session on October 12th, and another open session on October 24th. On
October 24th Council Member Buelow introduced a resolution, that was ultimately adopted 6:1 by
Council, proposing to restore the SIP to four stories so there is no need for tax incremental
financing to make the project move forward. For all of the same reasons for which you approved
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Plan Commission Minutes 18 November 21, 2023
the project originally, we are asking you to make the same recommendation tonight back to
Council.
Stephen Cox, 320 East Buffalo Street Suite 700 in Milwaukee, an attorney at Halling & Cayo. He is
representing Protect Our Wetlands Inc, which is a group of Oshkosh citizens in the area that live
adjacent to this development. He referred to a letter sent by Ted Warpinski of his office, and
wanted to summarize it. How we got here is important. The SIP is being kicked back because the
developer could not get TIF assistance for this development. Frankly with these high-end
developments they need to stand on their own. When the developer went and penciled it out, it
sounds like they have a shortfall, but ultimately it is not the City’s job to make sure the
development is profitable or that it can move forward. It is the City’s job to ensure the
comprehensive plan is upheld, the aesthetics of Oshkosh are continued, and we plan for sensible
growth moving forward. With that in mind, nothing has changed from the underlying decision
back when it was made in April until now. The Common Council saw fit, after hearing concerns
from citizens in Oshkosh, to reduce the development height in Phase 1 from four to three stories.
The reason they did that is because in a neighborhood mixed use development there are no other
buildings that are more than three-stories. It is a three-story zone. When you look at all the
buildings in that corridor everything is under three stories. Allowing this development to go in
and bring it to four stories, just because they want to make a profit on it, is not appropriate when
you look at the comprehensive plan. That is the reason the Common Council denied it in the first
place. Faced with the fact that the developer ran the numbers and it is not feasible, it is back here
but those objections, although not articulated with actual dollar values, were articulated at the
April 11th meeting in which that height restriction was imposed. I say to you nothing has changed
with the Common Council’s decision and therefore the Plan Commission should accept that
nothing has changed and deny the recommendation that the SIP be amended to allow it back to
four stories.
Kathy Brewer, 2311 Shore Preserve Drive in Oshkosh, stated the developer indicated they cannot
make it work at three stories and that is because what they brought back to the City was three
stories for all phases not Phase 1. The developer also indicated Council Member Buelow requested
to revisit the amendment due to new information but there was no new information other than the
developer claiming they could not make three stories work. When in fact they can make it work
because they have for other projects. Specifically including the one that was the model for this Red
Earth project to The Abbey in Onalaska. There is no NMU in the City that contains more than
three stories and most are two stories. There is no complex in the City larger than 300 units. The
housing study that was used to justify the project actually illustrates that these expensive multi-
unit complexes are not the greatest need. The housing study calls for only 679 rental units by 2030
with only 129 at this high market rate. Since that market study was developed 528 in this high
market segment have been built and that does not even include this additional project. That is
400% more than we need so we are getting into that over saturation stage. I have heard, used quite
often, that the developer and Planning Services Department like to use the 2040 Comprehensive
Plan in their justification of the density per acre for this project, however zoning comprehensive
plans and zoning ordinances perform differently. I am taking a direct quote from the
comprehensive plan: “A comprehensive plan is a guide to the physical, social, and economic
development of a local government unit and the enactment of a comprehensive plan by ordinance
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Plan Commission Minutes 19 November 21, 2023
does not make the comprehensive plan by itself a regulation. Comprehensive plans provide a
vision for twenty years while zoning ordinances have an immediate impact on land use decisions.
In order to rectify the difference rezoning is completed on an ongoing basis in a manner consistent
with the overall vision of the plan. The timing of rezoning is dependent on market forces, political
climate, and the accuracy of the plan’s predictions while the comprehensive plan holds that the
Plan Commission and City Council must continually ensure that any future zoning changes are
consistent with the comprehensive plan.” No formal zoning request was made in this instance yet
the Planning Services Department and the developer are updating their plans as if it was. In fact,
the Planning Services Department, by their own admission and emails over two years ago and in a
notification to the developer, indicated that the current zoning does not allow apartments as a
permitted use, only three to four units per building and a density of ten units per acre. So, in
essence a zoning change was bypassed. They are pushing through this as part of the PD, which by
definition a plan development overlay requires public input and a higher level of scrutiny. There
was no public input prior to when this came to Plan Commission. If it had been open about this
project from the start there would have been more public engagement, and more scrutiny to it.
This could have helped address key issues before the Plan Commission’s GDP review in March.
As Oshkosh citizens we must hold the City staff and elected officials accountable. This is crucial to
the government and to our City. Even though the City has tried to rectify their error by now
involving the community, it is insufficient and far too late. Trust has been eroded and the
perceived favoritism towards this developer and the lack of continued transparency are
concerning. If the Plan Commission chooses to reverse the amendment made by Common
Council, then I believe it is the duty of the Commission that Council and the City revisit all of the
plans including the GDP. There was no new information that causes the Plan Commission to
reverse the amendment made by the City Council. The amendment was to Phase 1 to make it from
four stories to three.
Dana Hartel, W141 Welsch Road in Winneconne, wanted to put forward a little different
viewpoint, as she does not live in the area but she drives by the area all the time. I have a concern
for the wetlands that are in the area. I understand that Phase 1 is not on the footprint of the
wetland. The values of wetlands are that they reduce flooding, slow the flow of water, provide
clean water, recharge the water supply, provide shoreline restoration, provide habitat for fish and
other wildlife, decrease sediment, and provide recreational opportunity with open space. By
putting in a development in an area like that, it could be a concern for the wetland area because it
is now creating some area where there is potentially going to be a lot of light pollution, and a lot of
noise pollution just with all the additional activity. Wetlands are known for providing half of our
threatened and endangered species use of those areas throughout the world. Providing an area
that could be a disturbance to that is a concern because people benefit from wetlands but also
amphibians, reptiles, birds, mammals, and fish. Oshkosh has a population that likes to fish, hunt,
and enjoy that recreational area. If there is a development in that area it can create a disturbance to
that wetland that could be detrimental. Wetlands help against flood. Back in 2008 Oshkosh was
under a very high flood. At that point there were so many areas of the city that were affected by
the flood that it was an estimate that twenty-nine million dollars had to be used because of flood
damage. That included the university where almost every single building on that campus had
some flood damage, including a building that was ultimately destroyed because of the flood.
Wetlands are areas we need to have because they mitigate so that there won’t be any flood
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Plan Commission Minutes 20 November 21, 2023
damage. Economically it is better to be able to protect that area rather than adding developments
that could disturb those areas.
Cheryl Borgardt, 2971 Sunset Point Lane in Oshkosh, wanted to correct a couple of things that
were said. First of all, there was no public meeting held. No opportunity for our community to
have any input whatsoever in this. It was a decision made that there would be no community
notification when this first came to the Planning Committee. The only way we found out about it
was when we saw the construction going on to put the sewer and utilities to that site, then
neighbors started questioning what was going on and came to the Planning Committee. It went to
the City Council. They postponed it so that we could have a town community meeting. There was
no going back to the community. There was no going to the community in the first place. Second,
the City Planner did notify the developer that there could be, and possibly more than likely would
be, a request to have a reduction in height and that they should be prepared for it at the City
Council meeting. So, for the developer to get up and come here and say that they were not aware
that this was going to happen, so they were not able to prepare anything, is not true. They were
able to prepare. He stated right in that meeting that he had told them that it would more than
likely happen. So, I just wanted to correct a couple of things: They did have the opportunity to
come back and say. There is no new information here. They knew from the get go that they
wouldn’t be able to make this happen. My 401K is underperforming so my retirement is kind of
not working out like I’d want it to. Is that a concern for you as well. I don’t understand why them
making this work financially is a concern for you. It doesn’t make any sense.
Jim Erdman, 2492 Hickory Lane in Oshkosh, also chairs the Town of Oshkosh which is adjacent to
this area. These folks that live out there, some of them are in the City and some are in the Town.
Where this Phase 1 is, that area there is an old farmhouse right near there. The elevation on that
property is 14’ above the surrounding floodplain, wetland, cattail marsh which surrounds part of
the Red Earth property on three sides. That’s lake elevation there. So, you are 14’ above, now
nothing has changed. You want to put these buildings up. They are going to be, whether you call
it 52 or 59 the peak of the building will be 59’, plus 14’. So, what are you looking at, 73’ above the
surrounding area. You can’t change that floodplain. You can’t fill that in. Seventy-three feet
sticking up above, in the middle of a wildlife area. It is just too tall. Good project, bad location.
Good project, needs to not be there in the middle of this, right at lake level. The Town of Oshkosh
bought three acres recently, this summer from DOT, bordering that property on the south. We did
some work in there. I spent two days out there a month ago removing the dead and dying ash
trees. I was really surprised at the noise. The lane right across from where they want to do Phase
1 is US 45. Every truck there is throttling down, and it is a roar. That is what you are going to
have there, right by Phase 1. I don’t know if you are 100’ from that most westerly lane of the
interchange, but go out there and spend some time out there once. Wow. For high-end
apartments, and the higher you get the more you are going to hear the noise. There is no place
there to put a sound barrier wall for DOT. It drops off going up that off ramp to that roundabout.
It drops right off, so how are you going to stop the noise from the highway affecting all that
development. You are surrounded on three sides by floodplain water on your own property with
cattail marshes. That’s solid mosquitoes. Good project, bad location, and too tall.
Mr. Perry closed public comments.
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Plan Commission Minutes 21 November 21, 2023
There was no closing statement from the applicant.
Motion by Propp to adopt the findings and recommendation as stated in the staff report.
Seconded by Scheuermann.
Mr. Perry asked if there was any discussion on the motion.
Ms. Propp stated she is struggling with this once more. Originally, she voted no on this plan
because she felt that it was too tall or too large a development rising out of that lake. There have
been some good points here, but it is a difficult site as Mr. Erdman pointed out, and it is limited to
where it is. Development will have to retain its own water will it not.
Mr. Lyons stated correct regarding the water question.
Ms. Propp stated she personally did not like the City Council’s decision to remove the fourth story
and state they could only be three stories high, because she thinks that is a developer decision. The
developer wants what he or she wants and needs. She did not think that was appropriate, so she is
going to vote yes for this because she did not like that Council action and this is an opportunity to
revisit that.
Mr. Bowen asked if there was an opportunity to ask the owner to come up. He wanted to know if
the owner had any response to the commentary.
Mr. O’Callaghan stated there were a number of concerns raised tonight and they would like to
respond to those. There has been some new information presented to the Council and that was the
impetus for Council Member Buelow’s motion to bring this back. That information is the financial
feasibility of the overall project. Without the fourth story the project in 101 units fewer, there is a
five million dollar gap in the budget, and it cannot move forward, so that is the reason why. It is
not about padding the developer’s bottom line. The question is should this project happen or not,
will it happen or not. That is the difference between three and four stories. That is the new
information. There was detailed financial information presented to City staff. Who then vetted
that with their financial consultant. Who then validated those numbers. It was discussed with
Common Council, who then proposed this amendment to restore the project to four stories. It was
a four-story project to begin with. That is what the Plan Commission reviewed and recommended
approval of. Council approved a General Development Plan for a four-story project and then
inexplicably reduced the height from four to three which killed the project. We did not have the
opportunity to prepare an analysis of that. Jake will tell you that he did get notice of that in
advance of the Council meeting on April 11th. He got notice of that from the City Manager the day
of. It takes months of work to put together these cost estimates, work with contractors, engineers,
and banks. You can’t do that in an afternoon, so he did not have an opportunity to fully analyze
the impact of a reduction from four to three stories. The wetlands here are certainly a concern for
everyone. It is a concern for the developer as well. The development project that is on the table is
one that is limited to the area of the site that is currently tilled farm land. As one of the Council
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Plan Commission Minutes 22 November 21, 2023
Members noted, at the discussion in public at the October 24th Council meeting, the run off from
farm land is one of the top polluters to our wetlands in this state. This is an opportunity to take
this farmland that is closest to the water, with its agricultural runoff, and contain the storm water
on site, install basins, and engineered storm water improvements. We believe that will enhance
the quality of the wetlands surrounding the development, all of which are being preserved.
Regarding the comments made about the housing report. We beg you to ask your professional
Planning staff if they agree with those comments that the City has already experienced too much
housing development. I do not know anyone who would agree with that. If fact one of the
Council members, who spoke in support of bringing this back to the Plan Commission and then
back to Council on October 24th, said he had just been to an Economic Development Conference
and the top issue in this state was economic development followed closely by housing
development. He said I am supporting reconsideration of this. None of the Council members said
I am voting for this, they said this deserves to be reconsidered, this amendment, this return to four
stories. He said I am voting for that because we need the housing. So, I beg you to ask your
professional Planning staff for their input on the question of do we need more housing in Oshkosh.
In regards to comments about the financial bottom line, Jake is interested in the financial bottom
line because he cannot undertake this project, build this housing, if it will lose money out of the
gate. That is the important reason why we are here tonight talking about a return to four stories.
That is what was proposed initially, what you recommended approval of, and that what we would
like you to approve again tonight. Stay with your same recommendation.
Mr. Esslinger stated he has a dual role here. He is a Council Member and feels it is his
responsibility when he does make a determination to listen to everyone who wants to contact him
as one of the seven Council members. He is going to be voting present on this issue tonight, out of
respect for those people who still want to get ahold of him via email, text, phone, etc. He stated he
needs to be objective here, out of respect for everyone, and not send possible mixed messages.
When it comes to Council he will vote.
Mr. Coulibaly had a question for the developer regarding the different phases of the project. He
wanted to know what the developer would do if they were not approved for other phases.
Mr. O’Callaghan stated the entire project is not feasible with the limitation of three stories on all of
the phases, or the first phase alone. They do not have a submitted SIP application for future
phases yet. He hopes when the time comes the Plan Commission and Council will be guided by
the General Development Plan that has already been approved, which indicates four-story
development.
Motion carried 6-1
Mr. Lyons stated this will go to Council on December 12th, not next week.
VI. PUBLIC HEARING: TEXT AMENDMENT TO THE ZONING ORDINANCE
RELATED TO THE DEFINITION OF A COMMERCIAL MESSAGE WITHIN
THE SIGN ORDINANCE
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Plan Commission Minutes 23 November 21, 2023
Staff report accepted as part of the record.
The City of Oshkosh Department of Community Development requests the review and approval
of an amendment to the Oshkosh Zoning Ordinance related to the sign code.
Mr. Nielsen presented. The City of Oshkosh adopted a new zoning ordinance which went into
effect on January 1, 2017. Since the adoption of the ordinance, staff has noticed a number of code
sections that should be modified following further examination and discussion with the public and
developers. At the beginning of 2023 a Mural Ordinance Stakeholder Group was formed from
members of the prior Public Arts and Beautification Committee to review the current Mural
Ordinance and recommend changes. Throughout the year, the Stakeholder Group and City Staff
worked together to update and revise the Mural Ordinance. The outcome of those recommended
changes resulted in Planning Staff and City Attorneys Staff feeling that the definition of
Commercial Messaging also needed to be updated so the two ordinances did not conflict with each
other.
Staff proposes an amendment to the following Zoning Ordinance code section,
30-271(G)(5), to change the definition of a Commercial Message.
Current Definition:
Section 30-217(G)(5) Commercial Message. Any sign wording, logo, or other representation that,
directly or indirectly, names, advertises, or calls attention to a business product, service, idea or
commercial activity. Electronic changeable copy is regulated as an electronic message board as
defined in Section 30-280
Revised Definition
Section 30-217(G)(5) Commercial Message. Any sign wording, logo, or trademark that names,
advertises, or calls attention to a specific business product, service, or commercial activity.
Electronic changeable copy is regulated as an electronic message board as defined in Section 30-280
Ultimately, we are recommending removal of the words “or other representation that directly or
indirectly” and the word “idea” out of it. Just tightening up the ordinance a little bit so it is not so
broad.
Mr. Lyons stated they worked closely with the Stakeholder Group and the City Attorney’s office to
make sure the language update was consistent. If approved this would move forward with the
Mural Ordinance to Council to make sure they are consistent. The Mural Ordinance does not sit
within the Zoning Ordinance (Chapter 30), it is in Chapter 8.
Mr. Nielsen stated the commercial messaging is referenced within the Mural Ordinance, so we
needed to get this updated. Currently murals were getting denied for having images that were
indirectly associated to the business activity that was occurring inside the building. They weren’t
the logos or the trademarks, just general images. Tightening the language allows more flexibility
in the Mural Ordinance.
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Plan Commission Minutes 24 November 21, 2023
Mr. Perry opened up technical questions to staff.
Ms. Scheuermann wanted an example.
Mr. Lyons stated if you were a bake shop and you wanted to put a mural on the side of your
building that included bread and muffins you would not be allowed to, under the current
definition of commercial message. The proposed amendment would allow the mural to include
bread and muffins.
Mr. Nielsen stated something that is a logo, trademark, or physical words of that business would
be considered a sign.
Mr. Lyons stated in the current code you are a mural or a sign. The proposed amendments would
allow the ability to incorporate your sign allotment into a mural.
Mr. Perry asked for any public comments.
Mr. Perry closed public comments. No closing statement from the applicant, the City.
Motion by Coulibaly to adopt the findings and recommendation as stated in the staff report.
Seconded by Kiefer.
Mr. Perry asked if there was any discussion on the motion.
Motion carried 8-0
There being no further business, the meeting adjourned at approximately 6:15 pm. (Kiefer/Propp)
Respectfully Submitted,
Mark Lyons
Planning Services Manager
ML/km