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Home My WebLink AboutItem III PLAN COMMISSION STAFF REPORT JUNE 20, 2023 ITEM III: SPECIFIC IMPLEMENTATION PLAN AMENDMENT FOR SIGNAGE AT 515 EAST PARKWAY AVENUE GENERAL INFORMATION Applicant: Martenson & Eisele, Inc. Property Owner: Boys and Girls Club of Oshkosh, Inc Action(s) Requested: Specific Implementation Plan (SIP) amendment for signage at 515 East Parkway Avenue Applicable Ordinance Provisions: Planned Development standards are found in Section 30-387 of the Zoning Ordinance. Property Location and Background Information: The subject site consists of the existing Boys and Girls Club site, located on the south side of East Parkway Avenue, with additional frontages along Broad Street and Monroe Street The site is zoned I-PD and the adjacent parcels are zoned SR-9 and the surrounding area consists primarily of residential uses along with mixed uses to the south and an active railroad track to the west. The 2040 Comprehensive Land Use Plans recommends Community Facility for the site. On January 22, 2019, a zone change was approved to add a Planned Development overlay along with General Development Plan and Specific Implementation Plan for increased playground area and a community garden on the subject site. A Specific Implementation Plan Amendment was approved on March 12, 2019 to allow two new electronic message center signs on the site. On June 14, 2022, a zone change was approved for 11 residential parcels located on the west side of Monroe Street to I-PD, which were subsequently combined with the subject site. A Specific Implementation Plan (SIP) was also approved for site modifications including: - Interior remodeling of the Head Start building - Additional vestibule on east side of Head Start building - New administration with associated parking lot - Elementary Age Program Building addition - Reconstruction of maintenance garage on south end of site and additional parking - Gymnasium addition Subject Site Existing Land Use Zoning Institutional I-PD Page 1 ITEM III: GDP.SIP. Amendment 515 E. Parkway Ave. 2 Recognized Neighborhood Organizations Menominee South Adjacent Land Use and Zoning Existing Uses Zoning North Residential SR-9 South Residential & Mixed use UMU & SR-9 East Residential SR-9 West Active railroad TR-10 PD Comprehensive Plan Land Use Recommendation Land Use 2040 Comprehensive Land Use Recommendation Community Facility ANALYSIS Use No changes to the existing use of the property have been proposed. Site Design/Access No changes are being proposed to the approved site design. Approved site plan Page 2 ITEM III: GDP.SIP. Amendment 515 E. Parkway Ave. 3 Landscaping As no additional building or paved areas are being proposed, no additional landscaping is required by code. The applicant has noted that they intend to provide an additional 63 shrubs to improve the view from the public streets. This will serve to offset requested base standard modifications (BSM) for signage additions. Signage The applicant is proposing a total of 14 non-lit signs, including one ground sign, two fence- mounted signs, and eleven wall mounted signs. Total signage area is within the maximum allowance for both wall signage and ground signage. Maximum wall sign area Proposed and existing wall sign area North 198 sq. ft. +/- 146 sq. ft. South 266 sq. ft. +/- 75.5 sq. ft. East 316 sq. ft. +/- 50 sq. ft. West 319 sq. ft. +/- 249 sq. ft. Eight of the wall signs will include logos of corporate sponsors of the Boys and Girls Club. The applicant is requesting a base standard modification (BSM) to allow these proposed off-premise signs as code prohibits off-premise signage. According to the applicant, the off-premise signage is being proposed to give recognition to donors who contributed to the improvements to the site. Staff researched other area Boys and Girls Club sites and found that West Green Bay, Greater Green Bay, Fond du Lac, Sturgeon Bay, Stevens Point, and Wausau have exterior (text) Page 3 ITEM III: GDP.SIP. Amendment 515 E. Parkway Ave. 4 sponsorship signage but do not have logos, Menasha (newly built), Appleton, and Berlin do not have exterior sponsorship signage including text or logos. Staff recommends that Plan Commission determine if approving off-premise advertising is appropriate for this site. A base standard modification is also being requested for two 32 sq. ft. signs to be placed on fencing, where code prohibits signs from being placed on fences. One of these is on the fencing enclosing the playground area facing Monroe Street and the other is inside of the fencing enclosing the grass turf play field on the south side of the site. Staff is also recommending that Plan Commission determine if a BSM is appropriate to allow the fence signage. Wall signage (southwest entrance) Page 4 ITEM III: GDP.SIP. Amendment 515 E. Parkway Ave. 5 Wall signage (north-facing gymnasium façade) Wall sign (southeast entrance) Page 5 ITEM III: GDP.SIP. Amendment 515 E. Parkway Ave. 6 Wall signage (southwest entrance) Wall sign (south façade) Page 6 ITEM III: GDP.SIP. Amendment 515 E. Parkway Ave. 7 Wall sign (east-facing gymnasium elevation) Page 7 ITEM III: GDP.SIP. Amendment 515 E. Parkway Ave. 8 Wall signage (north-facing gymnasium elevation) Page 8 ITEM III: GDP.SIP. Amendment 515 E. Parkway Ave. 9 Wall signage (north elevation) Wall sign (northeast entrance) Page 9 ITEM III: GDP.SIP. Amendment 515 E. Parkway Ave. 10 Fence signage Lighting No changes are being proposed to the approved lighting plan for the site. Building Facades No changes are being proposed to the approved building elevations for the site. FINDINGS/RECOMMENDATION/CONDITIONS In its review and recommendation to the Common Council on an application for a Planned Development district, staff recommends the Plan Commission make the following findings based on the criteria established by Chapter 30-387 (C)(6): (a) The proposed Planned Development project is consistent with the overall purpose and intent of this Chapter. (c) The proposed architecture and character of the proposed Planned Development project is compatible with adjacent/nearby development. (d) The proposed Planned Development project will positively contribute to and not detract from the physical appearance and functional arrangement of development in the area. Staff recommends approval or denial of the proposed Specific Implementation Plan amendment be determined by Plan Commission with the findings listed above, and with the following conditions if approved: Page 10 ITEM III: GDP.SIP. Amendment 515 E. Parkway Ave. 11 1. Base Standard Modification to allow off-premise signage. 2. Base Standard Modification to allow signage placed on fencing. 3. Final landscaping plan shall be reviewed and approved by the Department of Community Development. 4. Except as specifically modified by this Specific Implementation Plan Amendment, the terms and conditions of the original Specific Implementation Plan dated June 14, 2022 (Resolution 22-245) remains in full force and effect. Page 11 Page 12 Page 13 Page 14 Page 15 Page 16 PD AMENDMENT 515 E PARKWAY AVE PC: 5/16/2023 TRAL EN LTD 500 MERRITT AVE OSHKOSH, WI 54901 AARON/KATELYN STUEDEMANN 512 MERRITT AVE OSHKOSH, WI 54901 DANIEL T AUGSBURGER 518 MERRITT AVE OSHKOSH, WI 54901 SOLUTIONS RECOVERY INC 621 EVANS ST OSHKOSH, WI 54901 ROBERT J KOCH 517 MONROE ST OSHKOSH, WI 54901 BERNARD W PITZ ETAL 459 CHURCH AVE OSHKOSH, WI 54901 JAMES A NIGL/AMANDA M LUCK 578 MONROE ST OSHKOSH, WI 54901 MADLAND PROPERTIES LLC 1728 JEFFERSON ST OSHKOSH, WI 54901 FOX VALLEY & WESTERN LTD PO BOX 8100, DOWNTOWN STATION 8TH FLOOR MONTREAL, QC H3C 3N4 RICHARD GUST MAKI III 530 E PARKWAY AVE OSHKOSH, WI 54901 DEANNA L KROLL 524 E PARKWAY AVE OSHKOSH, WI 54901 KAITLYN I SCHNEIDER 518 E PARKWAY AVE OSHKOSH, WI 54901 DANIEL F/BILLIE J RYLANCE 602 E PARKWAY AVE OSHKOSH, WI 54901 TANYA M SCHMIDT 502 E PARKWAY AVE OSHKOSH, WI 54901 KNB PROPERTIES LLC 106 WOODSIDE CT NEENAH, WI 54956 LUKE HESSELING/LAUREN CADWELL 512 E PARKWAY AVE OSHKOSH, WI 54901 CYNTHIA THORPE 1107 MERRITT AVE OSHKOSH, WI 54901 LINDA BAETEN 1112 MERRITT AVE OSHKOSH, WI 54901 TERRY R HEFKO 526 MERRITT AVE OSHKOSH, WI 54901 DANIEL G/DAVID OROURKE TRUST 683 N MAIN ST C OSHKOSH, WI 54901 OSHKOSH HOUSING AUTHORITY PO BOX 397 OSHKOSH, WI 54903 STEVEN J HART 568 MONROE ST OSHKOSH, WI 54901 KARIN J GEHRKE 562 MONROE ST OSHKOSH, WI 54901 ROGER W HINZE PO BOX 2502 APPLETON, WI 54912 BAM PROPERTY HOLDINGS LLC PO BOX 3522 OSHKOSH, WI 54903 EMPIRE ESTATES LLC 2480 MARINA CIR UNIT 316 GREEN BAY, WI 54302 MARTENSON & EISELE INC 1377 MIDWAY RD MENASHA, WI 54952 BOYS AND GIRLS CLUB OF OSHKOSH INC 501 E PARKWAY AVE OSHKOSH, WI 54901 Page 17 BROAD ST BROAD ST MONROE ST MERRITT AV E PARKWAY AV C:\Users\Public\Desktop\2020 Plan Commission Site Plan Map Template.mxd User: hannahs Prepared by: City of Oshkosh, WI Printing Date: 5/24/2023 1 in = 120 ft1 in = 0.02 mi¯515 E PARKWAY AVE City of Oshkosh maps and data are intended to be used for general identification purposes only, and the City of Oshkoshassumes no liability for the accuracy of the information. Those using the information are responsible for verifying accuracy. Forfull disclaimer please go to www.ci.oshkosh.wi.us/GISdisclaimer Page 18 WAUGOO AV OTTER AV E PARKWAY AV MERRITT AV E LINCOLN AV BAY ST GRAND ST NORTHWESTERN AV MERRITT AV COURT ST BROAD ST HUDSON AV E PARKWAY AV CLEVELAND AV E LINCOLN AV OAK ST EVANS ST GROVE ST MONROE ST JEFFERSON ST MILL ST FLUOR CT MARSTON PL FULTON AVFULTON AV MT VERNON ST GRAND ST MT VERNON ST SHAWANO AV GROVE ST EVANS ST OAK ST SCHOOL AV PLEASANT ST MADISON ST JEFFERSON ST BOYD ST MONROE ST OXFORD AV DALE AV WAUGOO AV POWERS ST WINNEBAGO AV SCHOOL AV BROAD ST OAK ST STATE ST BROAD ST BROAD ST BROA D S T E IRVING AV WASHINGTON AV N MAIN ST BOWEN ST CMU CMU CMU CMU-PD DR-6-PD III II I I I I I I I-PD I-PD I-PD I-PD I-PD I-PD MR-20 MR-20 MR-36-PD MULTIPLE SR-9 TR-10 TR-10 TR-10 TR-10 TR-10-PD TR-10-PD UMU UMU UMU UMU UMU UMU UMU-PD UMU-PD UMU-PD C:\Users\Public\Desktop\2020 Plan Commission Site Plan Map Template.mxd User: hannahs Prepared by: City of Oshkosh, WI Printing Date: 5/24/2023 1 in = 500 ft1 in = 0.09 mi¯515 E PARKWAY AVE City of Oshkosh maps and data are intended to be used for general identification purposes only, and the City of Oshkoshassumes no liability for the accuracy of the information. Those using the information are responsible for verifying accuracy. Forfull disclaimer please go to www.ci.oshkosh.wi.us/GISdisclaimer Page 19 MONROE ST E PARKWAY AV BROAD ST C:\Users\Public\Desktop\2020 Plan Commission Site Plan Map Template.mxd User: hannahs Prepared by: City of Oshkosh, WI Printing Date: 5/24/2023 1 in = 100 ft1 in = 0.02 mi¯515 E PARKWAY AVE City of Oshkosh maps and data are intended to be used for general identification purposes only, and the City of Oshkoshassumes no liability for the accuracy of the information. Those using the information are responsible for verifying accuracy. Forfull disclaimer please go to www.ci.oshkosh.wi.us/GISdisclaimer Page 20