HomeMy WebLinkAbout03.21.2023 Business Improvement District Full Agenda
TO: Downtown Oshkosh Business Improvement District Board
FROM: Megan Lang, Chair
DATE: March 13, 2023
PLEASE BE ADVISED the Downtown Oshkosh Business Improvement District Board will hold
a regular meeting at 8:00 A.M., Tuesday, March 21, 2023 in City Hall Room 404, 215 Church
Avenue, Oshkosh, WI to consider the following agenda:
AGENDA
I. Call to Order
II. Approve Minutes of the February 21, 2023 Meeting
III. Approve March Monthly Financial Report
IV. Policing/Traffic/Parking/Enforcement Issues
V. Dumpster Enclosures – Homeless living in the enclosure 400 East Lot
VI. Downtown Parking – 2 hour vs 4 hour, permitted parking and paid parking with app.
VII. Tree and Overhead Lighting – Lights in trees in the square, lights across or parallel to
Main Street
VIII. Budget Amendments – Clarify allocated funds vs. funds spent
IX. Beautification Grant Application - $1,000 421 North Main Street
X. Art in the Alley Programming - $500 Sponsorship
XI. BID Manager and BID Committee Reports
a. Events
b. MemberCo
c. Beautification
d. Marketing & Communications
XII. Other Business (Must address items not listed on the BID Board meeting agenda)
XIII. Identification of Agenda Items for the April 18, 2023 Meeting
XIV. Adjournment
Downtown Oshkosh BID Board Minutes
February 21, 2023
Present: Megan Lang, Kris Larson, James Evans, Chanda Anderson, Barb Nelson, Carrie
Olson, Autumn Urban, Aaron Armstrong, Derek Mulloy, Marlo Ambas
Excused: Sandra Prunty, Jim Stapel, Jill Anderson, Andy Ratchman
Staff: Jessica Meidl – BID Manager, John Zarate – Economic Development Specialist,
Sgt. Kari Pettit – Oshkosh Police Department, Kelly Nieforth Community
Development Director
Others: Amy Albright – Oshkosh Convention & Visitors Bureau, Colan Treml – Oshkosh
Chamber of Commerce
I. Call to Order
Chairperson Lang called the meeting to order at 8:00 a.m. A quorum was declared present.
II. Approve Minutes of the January 17, 2022 Meeting
The minutes of the January 17, 2023 were approved unanimously as written.
(Larson, Olsen)
III. Approve February 21, 2023 Monthly Financial Report
The February 21, 2023 financial report was approved unanimously as presented. (Larson, Olsen)
Discussion followed on requirements from the City Finance Department on properly listing
expenses from the budget (budgeted vs. actual cost). If amount paid is over what was budgeted
need to make sure to have a budget amendment. Staff will set up a meeting to discuss this with
Meidl, Albright, and Larson.
IV. Approve budget transfers from reserve fund
Approved budget transfer of $10,000 for COTS and $13,480 for holiday/ seasonal plantings.
(Larson, Armstrong)
V. Policing/Traffic/Parking/Enforcement Issues
Sgt. Pettit. No major concerns. 139 calls for service. Area boundary clarified reported up to
Parkway not Irving as was previous. Discussion followed regarding concerns with homeless
people living in a tent within the dumpster enclosure in the 400 East North Main Street
southern enclosure.
VI. Dumpster Enclosures
Kelly Nieforth discussed topics from a recent meeting with Meidl, Jim Collins, and other City
staff. At a future BID Board meeting will be bringing in a plan of who from the BID is
responsible for which dumpster enclosure and what responsibilities the City will have such as
cleaning up graffiti and disposing of larger items left within enclosures.
VII. 2 Hr. vs 4 Hr. Parking Lots
Can there be some parking expanded to allow for 4-hour parking within the downtown BID? A
point was made that the BID tries to encourage someone to get their hair done, go to lunch, and
shop afterwards, which takes more than two hours. Can staff look into expanding some stalls as
3-hour or 4-hour parking? How many permits are issued for leased spaces? How many leased
spaces are there? Possibly look into a company that could install and maintain an app with QR
code for downtown parking.
VIII. Blade Signs
Kelly Nieforth said that staff is looking into amending the current sign ordinance to see if blade
signs could be allowed and not count as part of the overall signage typically allowed on a
building.
IX. Overhead Lights and Tree Lighting
In discussions with City Forestry staff, it was determined that the current tree lights in Opera
House Square will need to be removed before leaves start growing this season in order for the
tree to properly grow and for staff to prune the trees. Discussion followed to switch to lights
similar to lighting in Fort Collins where the lights aren’t wrapped around individual branches
but are strung through the branches and secured to the branch. Current lighting cost to install
and take down is about $8,000-$10,000/ year. Option to go with new lights and different way of
attaching to trees would cost about $6,000 to buy new lights and about $4,000 to install. It is
anticipated that this option would only have to be done once every five years. Meidl is going to
reach out to Fort Collins to see how it is done there.
Motion was made and amended to spend $10,000 for the new lights and installation as long as
there is a written agreement with City Forestry that the lights would be allowed to be left in the
trees for four to five years and left in year around. Motion approved (Olsen, Larson).
Discussion regarding options for lights parallel to Main Street. Meidl is looking into getting
specs for light poles and weight of lights to see if the current light poles could support the
weight of the string lights. Larson mentioned that all owners in the area where the proposed
lights would be strung across North Main Street were in agreement to have them mounted/
attached on their building. Engineering was done to figure out attachments to the buildings.
The hold up for this option is insurance. Talk to DPW staff to keep this idea moving forward.
X. BID Manager and BID Committee Reports
MemberCo – New President C. Anderson, Vice President Jessica Graf – went over events within
the manager’s report. Meidl reviewed upcoming events. Meidl raised concern that MemberCo
events are giving her more work than she had planned for events for the BID. Music on Main
will be a night time event on Thursdays and Live at Lunch music series will be family
orientated and be held Wednesdays around the lunch hour. Beautification – discussed the
Greeting Tour mural is coming along also BID members would like to continue with the
sidewalk flower planter program. Can this be extended to keep with current owner instead of
updating annually? Could other encroachment agreements be brought to the BID Board
meeting for signatures?
XI. Additional Staff for BID and Creating a Separate Business Entity
C. Anderson stated that Meidl does so much work and there are concerns that she is being
handed more than she can handle. Currently CVB is backfilling this with help from their staff.
Board suggested Meidl put together a pie chart or spreadsheet showing how much time is spent
on what items and bring to March meeting. Discussed creating a separate entity for the BID as a
501(c)(3). It was discussed previously that some sponsors aren’t able to donate unless it is a
donation to a 501(c)(3). BID is missing out on these sponsorships. Suggestion that a committee
should be formed/ brought back to look into how other cities are doing this. Try to get this done
prior to October budget deadline for 2024.
XII. Other Business
No other business.
XIII. Identification of Agenda Items for the March 21, 2023 Meeting
Budget Amendments
Dumpster Enclosures
Hourly Parking
Tree Lighting and Overhead Lighting
Hours spent by Jessie on items
XI. Adjournment –
Adjourned 9:35am. (C. Anderson, Armstrong)
Respectfully Submitted,
John Zarate
Economic Development Specialist
Economic Services Division
Description Expenditure
Leadership Oshkosh Convention and Visitor's Bureau Oshkosh Convention & Visitors Bureau - February Salary & Benefits 5,565.32$
Reimbursements:
Website Maintenance/Office Supplies Jan-Feb Credit Card Reimbursement - Kwik Trip, Amazon, Intuit 50.87$
USDA/APHIS/Wildlife Services - Salaries/Travel/Supplies 298.00$
Reimbursements:
Recruitment/Retention/Video Grants Recruitment & Beautification Grant Program
Reimbursements:
Events Waterfest Waterfest, Inc. - 2023 Donation 2,000.00$
Music in the Square/Lunch Events
Wine/Beer Walks
Reimbursements:
Farmers Market
Reimbursements:
Holiday Parade
Reimbursements:
Downtown Events Park N' Print - 74823 112.50$
Waterfest, Inc. - 2023 Donation 500.00$
Advertising Jim Koepnick Photography LLC - Chocolate Stroll 250.00$
Jan-Feb Credit Card Reimbursement - Canva, MailChimp, OpinionStage, Beckets 131.80$
Dec-Jan Credit Card Reimbursement - Canva, USPS, HZL Photo, OpinionStage, Facebook, MailChimp 246.43$
Park N' Print - 74843 51.00$
Park N' Print - 74839 23.25$
Reimbursements:
Gift Card Program
Member CO Chocolate Stroll
Holiday
Chalk Walk
Beautification Monthly Maintenance (COTS)
Holiday/Seasonal Plantings Dec-Jan Credit Card Reimbursement - Kitz & Pfiel 35.38$
Reimbursements:
Seagull Mitigation Project USDA/APHIS/Wildlife Services - Salaries/Travel/Supplies 2,900.00$
Storage Unit
Reserves / Capital Improvements
Reimbursements:
Total 12,164.55$
2023 Business Improvement District
February 15, 2023 - March 13, 2023
2023 Assessment 140,610.00
2023 Reserves 23,480.00
2022 Carry over 98,559.01
2022 Encumberance 0.00
TOTAL AVAILABLE 262,649.01
Funds Allocated 262,649.01
Balance Available 0.00
2023 Encumbered
Allocation Expenditures Receipt Transferred Balance Balance
Leadership
Oshkosh Convention and Visitor's Bureau 72,000.00$ 11,142.66 0.00 0.00 0.00 60,857.34
Website Maintenance/Office Supplies 5,000.00$ 832.36 0.00 0.00 0.00 4,167.64
Recruitment/Retention/Beautification Grants 20,000.00$ 0.00 0.00 0.00 0.00 20,000.00
Events
Waterfest 2,000.00$ 2,000.00 0.00 0.00 0.00 0.00
Music in the Square/Lunch Events 10,000.00$ 0.00 0.00 0.00 0.00 10,000.00
Wine/Beer Walks -$ 0.00 0.00 0.00 0.00 0.00
Holiday Parade -$ 0.00 0.00 0.00 0.00 0.00
Farmers Market 5,000.00$ 0.00 0.00 0.00 0.00 5,000.00
Downtown Events 2,500.00$ 612.50 0.00 0.00 0.00 1,887.50
Advertising 15,000.00$ 702.48 0.00 0.00 0.00 14,297.52
Gift Card Program 1,000.00$ 0.00 0.00 0.00 0.00 1,000.00
Member CO
Chocolate Stroll -$ 0.00 0.00 0.00 0.00 0.00
Holiday 2,000.00$ 35.38 0.00 0.00 0.00 1,964.62
Chalk Walk 150.00$ 0.00 0.00 0.00 0.00 150.00
Arts & Beautification
Monthly Maintenance (COTS)10,000.00$ 0.00 0.00 10,000.00 0.00 20,000.00
Holiday/Seasonal Plantings 15,000.00$ 0.00 0.00 13,480.00 0.00 28,480.00
Seagull Mitigation Project 3,000.00$ 3,000.00 0.00 0.00 0.00 0.00
Storage Unit 1,440.00$ 360.00 0.00 0.00 0.00 1,080.00
Reserves / Capital Improvements 98,559.01$ 0.00 0.00 (23,480.00)0.00 75,079.01
TOTAL OPERATING BUDGET 262,649.01$ 18,685.38$ -$ -$ -$ 243,963.63
Postings through March 13, 2023
Downtown Oshkosh Business Improvement District - 2023 Operating Plan
BID Manager Report
March 2023
Priorities for the Month:
Post on social media 5+ times per week
Continue email template to be sent out to property/business owners
Change message on interchangeable sign
Continuous website updates
Attend monthly Chamber EDAC meetings and give monthly BID update
Meet with Rob Kleman from the Chamber and Tricia Rathermal from GOEDC once per
month for downtown opportunity update
Reconcile gift card account and BID invoices every Friday
Develop and send community newsletter (I send these as I feel they are needed)
Committee Reports:
MemberCO
o Attend monthly meeting and give BID update
o Cottontails & Cocktails – April 8th
o Update – Barb/Chanda
o 2023 Events Plan (?)
o October & Holiday Events Plan due July 7/30/23
Beautification/Retention Grant/Mural Grant
o Beautification
o 2022 Banners
Over $30,000 fundraised for the project
Spring banners will go up last week of March
o 2023 Mural Project Update
o Horticulturist Position with City of Oshkosh
o COTS Garbage Cleanup Partnership
o Testing new lights March 20th-24th
o Beautification/Blade Sign Program
About $4000 remains for funding
o Vibrant Spaces Grant Program Update
o Beautification Grant
o 421 N Main St - $1000.00 (Ruby Owl Tap Room)
o Recruitment Grant
o No pending applications
o Mural Grant
o No pending applications
Marketing & Communications
Instagram
o Followers: 3485
o Reach: 8,321
Facebook
o Followers: 9,683
o Reach: 8,815
March – Women’s History Month/Girl Scouts Week Scavenger Hunt
Working on Oshkosh Herald Contract
Events
March 16th at 2pm – DORA Informational Meeting
May 13th – Wine Walk
May 25th – Greetings Tour Meet the Artist Event/Into the Night
June kicks off Music on Main & Live at Lunch music series
o Looking for Live at Lunch presenting Sponsorship and individual event
sponsors
Other Highlights/Projects
Annual BID Video
Vibrant Spaces Grant Pilot – Alley Activation
DORA – Designated Outdoor Refreshment Area
o Begins April 1st
o Wed-Friday 5-10pm, Saturdays 1-10pm
Plaza Concept and Downtown Planning/Imagine Oshkosh Plan (CVB, City,
Chamber, GOEDC, Community Foundation)
o Initial Plan Review March 16th
Commercial Rehab Loan/Grant Project
o Suggested and did extensive research on this and presented to City,
Chamber and GOEDC
Update BID Recruitment/Retention Grants
o Meeting to review RFG is March 30th
New kiosk in Opera House Square and downtown guides
BID Strategic Direction and additional staffing
o Met on this March 9th
o Follow up meeting April 11th