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HomeMy WebLinkAbout6-15-21 Full Agenda TO: Downtown Oshkosh Business Improvement District Board FROM: Megan Lang, Chair DATE: June 8, 2021 PLEASE BE ADVISED that the Downtown Oshkosh Business Improvement District Board will hold a regular meeting at 8:00 AM, Tuesday, June 15th, 2021 in Rooms 406 and 404 at City Hall, 215 Church Ave, Oshkosh, WI to consider the following agenda: AGENDA I. Call to Order II. Approve Minutes of the May 18, 2021 Meeting III. Policing/Traffic/Parking/Enforcement Issues IV. Approve June, 2021 Monthly Financial Report V. CVB Roger Brooks presentation VI. Recommended projects for American Rescue Plan Act (ARPA) funding VII. Holiday Parade VIII. Seagull Update IX. Traffic Calming Signage X. BID Manager and BID Committee Reports  Events  MemberCO  Beautification  Marketing & Communications XI. Other Business (Must address items not listed on the BID Board meeting agenda) XII. Identification of Agenda Items for the July 20th, 2021 Meeting XIII. Adjournment IF YOU CANNOT ATTEND THIS MEETING, PLEASE CALL THE PLANNING SERVICES DIVISION AT 236-5059. Downtown Oshkosh BID Board Minutes May 18, 2021 Present: Marlo Ambas, James Evans, Sandra Prunty, James Stapel, Jill Anderson, Chanda Anderson, David Krumplitsch, Barb Nelson, Megan Lang, Carrie Olson, Autumn Urban Excused: Aaron Armstrong, David Krumplitsch, Kris Larson, Andy Ratchman, Derek Mulloy Staff: Jessica Meidl – BID Manager, Kelly Nieforth – Economic Development Services Manager, Jeff Nau – Associate Planner Others: Amy Albright – Executive Director, Oshkosh Convention and Visitors Bureau, Michael Cooney – Oshkosh Farmers Market, Rob Kleman – Senior Vice President, Oshkosh Chamber of Commerce I. Call to Order Chairperson Lang called the meeting to order at 8:00a.m. A quorum was declared present. II. Approve Minutes of the April 20, 2021 Meeting Ms. Prunty motioned to approve the minutes of the April 20, 2021 meeting as presented. Dr. Anderson seconded the motion which passed unanimously. III. Policing/Traffic/Parking/Enforcement Issues Officer Petit stated that she had nothing specific to report on. Raulf Place has been getting a lot of attention for disturbances. Oblios has re-opened and they have been out there a few times. She had two pedestrian signs put out and she is aware that the one for the 500 Block is now missing. She asked if they noticed the signs making a difference. Ms. Prunty replied affirmatively. Ms. Nelson replied that she does not see much difference in front of Brinkley’s. Officer Petit replied that she placed them where she thought the most traffic would be, but she is open to suggestions. Chairperson Lang asked about pricing for the signs. Ms. Nieforth replied that they can look at the pricing for signs with reflectors to see if the BID would be interested. IV. Approve May 2021 Monthly Financial Report Ms. Prunty motioned to approve the financial report. Dr. Anderson seconded the motion which passed unanimously. V. Meeting Format The BID agreed to hold meetings in person with social distancing and masks moving forward. Chairperson Lang and Ms. Nieforth will work on setting the location(s) for future meetings. VI. Seagull Update as of 5/5/21 Ms. Prunty stated that the 100 Block had ten nests and 28 eggs, the 200 Block had 60 nests and 160 eggs, the 300 Block had six nests and 17 eggs, the 400 Block did not have any nests or eggs, and the 500 Block had one nest and three eggs. VII. BID Assessments Mr. Nau explained the BID assessment methodology. A couple of years ago the Washington Avenue Apartment Building made a deal with the City to purchase a portion of a City public parking lot and cannot combine the parcels due to tax credits and contamination. Every property that is not institutional, single-family, or two-family must be assessed per the BID assessment methodology. Even though the two properties function as one, they receive two separate BID assessments. If the total assessments and street frontages had been combined, they would have saved around $1,200. There are three other properties in the district that would receive similar savings. Chairperson Lang stated that she can follow up and provide the savings amount. She would like to have the information presented again closer to budget time. VIII. Traffic Calming Signage Chairperson Lang stated that they would apply for grants or fundraise to purchase the signs. They would like a couple extra in the event they are stolen or damaged. There are two mid-block crossings in the 400 Block and two in the 500 Block, so they would need around five or six signs. They could place an extra sign in the 100 or 200 Blocks to slow traffic before reaching the 400 Block. Ms. Nieforth stated that she would look into pricing for the next meeting. IX. Years of Contribution Award Ms. Prunty received an award for ten years of service and Mr. Stapel received an award for twenty years of service. Ms. Nieforth thanked both of them for their service. X. BID Manager and BID Committee Reports  Events  MemberCO  Beautification  Marketing & Communications Ms. Prunty stated that the Star Wars event was a success and that the Chalk Walk is scheduled for August 7th. Ms. Nelson stated that they are planning another virtual shopping event for June. Ms. Nieforth stated they met with Parks Department staff regarding Opera House Seating options. Ms. Olson stated that they have bids for two different mural artists and they will be selecting one for the first mural. They are doing some fundraising and there are some grants available. Mr. Evans asked how they will be choosing an artist. Ms. Olson replied that they found known mural artists through Instagram. They’re looking at bold colorful art that is art for art’s sake, but the price is also something to consider. The decision will probably come down to the artist’s availability and the price. Ms. Prunty asked about the location of the mural. Ms. Olson replied that it would be near where the large holiday greeting card was this winter. This location was chosen because the owners are willing to fund a large portion of the project. There was some discussion on the stability of the siding and if it would hold paint. Chairperson Lang stated that they will verify that they are using the right materials and that there aren’t any issues with the structure before the project starts. Right now funding is the issue. They are making some progress on utility boxes. The goal is to have utility boxes and one mural complete by the end of 2021. Ms. Meidl also completed the downtown portion for the CVB brochure. XI. Other Business (Must address items not listed on the BID Board meeting agenda) Mr. Evans stated that Art Space Collective is returning to their openings on the first Saturday of the month starting in June. Mr. Stapel stated that the garbage trucks are slowly destroying the cage that they built ten plus years ago. They do not own the land, but it is starting to look pretty awful. He paid for it, but it is on City property. The whole block shares the area to place their trash. Mr. Nau replied that he would follow up and get back to Mr. Stapel. Ms. Nieforth stated that the City is receiving around $20 million in ARPA funds and they are looking for input from Boards and Commissions. It needs to be somewhat COVID-related. Ms. Nieforth stated that the Day by Day Warming Shelter is looking to find a permanent home. They are looking on CB right next to Court Towers just north of the Leach Amphitheatre. Ms. Albright stated that the CVB received a grant from the state of Wisconsin for rebranding. They are bringing in a consultant to present his findings in June. A Destination Oshkosh group will work on a plan to begin the rebranding process. XII. Identification of Agenda Items for the June 15, 2021 Meeting ARPA funds, Traffic Calming Signage, Seagull Update, and Holiday Parade were identified as agenda items for the June 15, 2021 meeting. XIII. Adjournment With there being no further business, Dr. Anderson moved for the meeting to be adjourned at 9:12am. Ms. Olson seconded the motion which passed unanimously. Respectfully Submitted, Kelly Nieforth Economic Development Division Economic Development Services Manager IF YOU CANNOT ATTEND THIS MEETING, PLEASE CALL THE ECONOMIC DEVELOPMENT DIVISION AT 236- 5055. Description Expenditure Leadership Oshkosh Convention and Visitor's Bureau CVB Contract May 4,392.55$ Reimbursements: Website Maintenance/Office Supplies Canva - Credit Card Reimbursement 12.95$ USPS - Credit Card Reimbursement 55.00$ Mail Chimp - Credit Card Reimbursement 30.99$ Reimbursements: Recruitment/Retention/Video Grants Recruitment/Retention Grant Program Reimbursements: Video Grant Program Events Waterfest Waterfest Concert Series Sponsorship 2,000.00$ Live at Lunch unWINEd-Wine Walk Farmers Market Reimbursements: Holiday Parade Reimbursements: Gallery Walk Other Events Target - Credit Card Reimbursement - Star Wars Event 17.31$ House of Heroes Comics - Credit Card Reimbursement - Star Wars Event 77.60$ Adventure Games - Credit Card Reimbursement - Star Wars Event 10.49$ Moss + Grant - Credit Card Reimbursement - Star Wars Event 15.75$ Pick N Save - Credit Card Reimbursement - Star Wars Event 13.36$ Dollar Tree - Credit Card Reimbursement - Star Wars Event 24.15$ Market Botique on Main - Credit Card Reimbursement - Star Wars Event 10.45$ The Jazz Orgy 6/4 Jazz Performance 500.00$ Advertising Oshkosh Herald Sidewalk Sale 318.00$ Jennifer L. Kalchik Blog Post - Mother's Day 43.75$ WOSH-AM April 2021 Streaming 50.00$ WOSH-AM April-May 2021 175.00$ Facebook - Credit Card Reimbursement 152.38$ Reimbursements: Gift Card Program Marketing Consortium Membership Donations Oshkosh Public Museum (60.00)$ Market Botique on Main LLC (35.00)$ Add'l Activities/Marketg Materials Park N' Print 112.00$ 4Imprint 356.21$ Holiday Chalk Walk Donation: Beautification Contracted Services The Grounds Guys Monthly Maintenance Contract - 68527 1,650.00$ Holiday Reimbursements: Planter and Bumpout Maintenance Lakefly Sponsorship Seagull Mitigation Project Parking Parking Study Implementation Reimbursements: Storage Unit D&K Rentals - June Rent 110.00$ Reserves / Capital Improvements Reimbursements: Total 10,032.94$ 2021 Business Improvement District May 12, 2021 through June 7, 2021 2021 Assessment 140,610.00 2020 Carry over 76,412.21 2020 Encumberance 1,000.00 TOTAL AVAILABLE 218,022.21 Funds Allocated 217,022.21 Balance Available 1,000.00 2021 Encumbered Allocation Expenditures Receipt Transferred Balance Balance Leadership Oshkosh Convention and Visitor's Bureau 70,000.00$ 23,411.55 0.00 0.00 0.00 46,588.45 Website Maintenance/Office Supplies 4,000.00$ 2,467.45 0.00 0.00 0.00 1,532.55 Recruitment/Retention Grant Program -$ 1,000.00 0.00 10,000.00 1,000.00 8,000.00 Events Waterfest 2,000.00$ 2,000.00 0.00 0.00 0.00 0.00 Live at Lunch 500.00$ 0.00 0.00 0.00 0.00 500.00 unWINEd-Wine Walk 750.00$ 0.00 0.00 0.00 0.00 750.00 Holiday Parade 750.00$ 711.00 175.00 0.00 0.00 214.00 Farmers Market 5,000.00$ 0.00 0.00 0.00 0.00 5,000.00 Other Events 2,500.00$ 706.91 0.00 0.00 0.00 1,793.09 Advertising -$ 4,644.46 925.00 15,000.00 0.00 11,280.54 Gift Card Program 1,000.00$ 0.00 0.00 0.00 0.00 1,000.00 Marketing Consortium Membership Donations -$ 468.21 485.00 0.00 0.00 16.79 Additional Activities & Marketing Materials 850.00$ 0.00 0.00 0.00 0.00 850.00 Holiday 2,000.00$ 0.00 0.00 0.00 0.00 2,000.00 Chalk Walk 150.00$ 0.00 0.00 0.00 0.00 150.00 Beautification Contracted Services 25,000.00$ 8,750.00 0.00 0.00 0.00 16,250.00 Holiday 8,500.00$ 0.00 0.00 0.00 0.00 8,500.00 Planter and Bumpout Maintenance 13,950.00$ 0.00 0.00 3,050.00 0.00 17,000.00 Seagull Mitigation Project 3,000.00$ 0.00 0.00 0.00 0.00 3,000.00 Parking -$ 0.00 0.00 15,000.00 0.00 15,000.00 Storage Unit 660.00$ 605.00 0.00 0.00 0.00 55.00 Reserves / Capital Improvements 76,412.21$ 0.00 0.00 43,050.00 0.00 119,462.21 TOTAL OPERATING BUDGET 217,022.21$ 44,764.58$ 1,585.00$ 86,100.00$ 1,000.00$ 258,942.63 Postings through June 7, 2021 Downtown Oshkosh Business Improvement District - 2021 Operating Plan BID Manager Report June 2021 Priorities for the Month:  Post on social media 5+ times per week  Continue email template to be sent out on a monthly basis to property/business owners  Change message on interchangeable sign  Continuous website updates  Participate in biweekly Community Partner Update with Oshkosh community leaders  Attend monthly Chamber EDAC meetings and give monthly BID update  Meet with Rob Kleman from the Chamber and Tricia Rathermal from GOEDC once per month for downtown opportunity update  Reconcile gift card account and BID invoices every Friday  Develop and send the monthly newsletter (I send these as I feel they are needed)  Monthly downtown opportunity ad in Chamber newsletter  Create monthly Oshkosh Herald and Houck bus ads  Monthly ads and interview with Bob Burnell  Put on First Friday event every First Friday of each month (June First Friday also had Jazz in the Square)  Contract 1-2 blogs per month with blogger Committee Reports: MemberCO o Put together the monthly agenda o Sent out prior minutes and agenda o Attended monthly meeting Beautification/Retention Grant/Mural Grant o Beautification o Mural Project  Applying for multiple mural grants o Finish light installation in Opera House Square o 2022 banner design and sponsorships o Electrical box wraps: Status update (Kelly) o Assisting City Arts & Beautification with additional mini murals o Flowers were planted Memorial Day weekend  #WateringWednesday o Retention Grant o No pending applications o Recruitment Grant o No pending applications o Mural Grant o Will be applying for this for the mural project (440 N Main St) this month Marketing & Communications  No update Events  No update Other Highlights/Projects  Wednesday Night Market (Oshkosh Farmers Market)?  Chalk Walk – August 7th  Held June First Friday and Jazz in the Square on June 4th o Had just under 100 attendees  Designed downtown section in CVB Visitors Guide: https://bit.ly/3xYZlEd  Update downtown directory and/or create insert for 2020 directories o Completion by July for EAA?  Economic Development: Toured the Northwestern Building and met with property owner via Zoom, met with Wesenberg Architects and property manager of Black Teak for development updates  Update kiosk in Opera House Square  Create new newsletter templates  Instagift downtown gift card program – is this a good option for us?  Finalize setup on Teams app with Walter for each committee  Lunch Bucks – every Friday June-September  OCVB rebranding and destination assessment committee o Main focus of Roger’s assessment was of the downtown o Working on downtown proposal for ARPA funds through the City (Discuss?)  Main Street Communities application for Fall membership with Kelly and Jeff  Graduated Leadership Oshkosh and raised over $16,000 for Christine Ann with my class!  Joined Propel and actively attend 2+ events per month May Updates  Held April 24th Sidewalk Sale  Star Wars event recap o Over 100 surveys were completed at the end of the event o 66% found the event through social media. 23% through word of mouth, 10% OTHER (most of these were from seeing the event happening downtown), 1% newspaper/radio