HomeMy WebLinkAbout6-15-21 Full Agenda
TO: Downtown Oshkosh Business Improvement District Board
FROM: Megan Lang, Chair
DATE: June 8, 2021
PLEASE BE ADVISED that the Downtown Oshkosh Business Improvement District Board will hold a
regular meeting at 8:00 AM, Tuesday, June 15th, 2021 in Rooms 406 and 404 at City Hall, 215 Church
Ave, Oshkosh, WI to consider the following agenda:
AGENDA
I. Call to Order
II. Approve Minutes of the May 18, 2021 Meeting
III. Policing/Traffic/Parking/Enforcement Issues
IV. Approve June, 2021 Monthly Financial Report
V. CVB Roger Brooks presentation
VI. Recommended projects for American Rescue Plan Act (ARPA) funding
VII. Holiday Parade
VIII. Seagull Update
IX. Traffic Calming Signage
X. BID Manager and BID Committee Reports
Events
MemberCO
Beautification
Marketing & Communications
XI. Other Business (Must address items not listed on the BID Board meeting agenda)
XII. Identification of Agenda Items for the July 20th, 2021 Meeting
XIII. Adjournment
IF YOU CANNOT ATTEND THIS MEETING, PLEASE CALL THE PLANNING SERVICES DIVISION AT 236-5059.
Downtown Oshkosh BID Board Minutes
May 18, 2021
Present: Marlo Ambas, James Evans, Sandra Prunty, James Stapel, Jill Anderson, Chanda
Anderson, David Krumplitsch, Barb Nelson, Megan Lang, Carrie Olson, Autumn Urban
Excused: Aaron Armstrong, David Krumplitsch, Kris Larson, Andy Ratchman, Derek Mulloy
Staff: Jessica Meidl – BID Manager, Kelly Nieforth – Economic Development Services
Manager, Jeff Nau – Associate Planner
Others: Amy Albright – Executive Director, Oshkosh Convention and Visitors Bureau, Michael
Cooney – Oshkosh Farmers Market, Rob Kleman – Senior Vice President, Oshkosh
Chamber of Commerce
I. Call to Order
Chairperson Lang called the meeting to order at 8:00a.m. A quorum was declared present.
II. Approve Minutes of the April 20, 2021 Meeting
Ms. Prunty motioned to approve the minutes of the April 20, 2021 meeting as presented. Dr. Anderson
seconded the motion which passed unanimously.
III. Policing/Traffic/Parking/Enforcement Issues
Officer Petit stated that she had nothing specific to report on. Raulf Place has been getting a lot of
attention for disturbances. Oblios has re-opened and they have been out there a few times. She had two
pedestrian signs put out and she is aware that the one for the 500 Block is now missing. She asked if
they noticed the signs making a difference.
Ms. Prunty replied affirmatively.
Ms. Nelson replied that she does not see much difference in front of Brinkley’s.
Officer Petit replied that she placed them where she thought the most traffic would be, but she is open
to suggestions.
Chairperson Lang asked about pricing for the signs.
Ms. Nieforth replied that they can look at the pricing for signs with reflectors to see if the BID would be
interested.
IV. Approve May 2021 Monthly Financial Report
Ms. Prunty motioned to approve the financial report. Dr. Anderson seconded the motion which passed
unanimously.
V. Meeting Format
The BID agreed to hold meetings in person with social distancing and masks moving forward.
Chairperson Lang and Ms. Nieforth will work on setting the location(s) for future meetings.
VI. Seagull Update as of 5/5/21
Ms. Prunty stated that the 100 Block had ten nests and 28 eggs, the 200 Block had 60 nests and 160 eggs,
the 300 Block had six nests and 17 eggs, the 400 Block did not have any nests or eggs, and the 500 Block
had one nest and three eggs.
VII. BID Assessments
Mr. Nau explained the BID assessment methodology. A couple of years ago the Washington Avenue
Apartment Building made a deal with the City to purchase a portion of a City public parking lot and
cannot combine the parcels due to tax credits and contamination. Every property that is not
institutional, single-family, or two-family must be assessed per the BID assessment methodology. Even
though the two properties function as one, they receive two separate BID assessments. If the total
assessments and street frontages had been combined, they would have saved around $1,200. There are
three other properties in the district that would receive similar savings.
Chairperson Lang stated that she can follow up and provide the savings amount. She would like to
have the information presented again closer to budget time.
VIII. Traffic Calming Signage
Chairperson Lang stated that they would apply for grants or fundraise to purchase the signs. They
would like a couple extra in the event they are stolen or damaged. There are two mid-block crossings in
the 400 Block and two in the 500 Block, so they would need around five or six signs. They could place
an extra sign in the 100 or 200 Blocks to slow traffic before reaching the 400 Block.
Ms. Nieforth stated that she would look into pricing for the next meeting.
IX. Years of Contribution Award
Ms. Prunty received an award for ten years of service and Mr. Stapel received an award for twenty
years of service.
Ms. Nieforth thanked both of them for their service.
X. BID Manager and BID Committee Reports
Events
MemberCO
Beautification
Marketing & Communications
Ms. Prunty stated that the Star Wars event was a success and that the Chalk Walk is scheduled for
August 7th.
Ms. Nelson stated that they are planning another virtual shopping event for June.
Ms. Nieforth stated they met with Parks Department staff regarding Opera House Seating options.
Ms. Olson stated that they have bids for two different mural artists and they will be selecting one for
the first mural. They are doing some fundraising and there are some grants available.
Mr. Evans asked how they will be choosing an artist.
Ms. Olson replied that they found known mural artists through Instagram. They’re looking at bold
colorful art that is art for art’s sake, but the price is also something to consider. The decision will
probably come down to the artist’s availability and the price.
Ms. Prunty asked about the location of the mural.
Ms. Olson replied that it would be near where the large holiday greeting card was this winter. This
location was chosen because the owners are willing to fund a large portion of the project. There was
some discussion on the stability of the siding and if it would hold paint.
Chairperson Lang stated that they will verify that they are using the right materials and that there
aren’t any issues with the structure before the project starts. Right now funding is the issue. They are
making some progress on utility boxes. The goal is to have utility boxes and one mural complete by the
end of 2021. Ms. Meidl also completed the downtown portion for the CVB brochure.
XI. Other Business (Must address items not listed on the BID Board meeting agenda)
Mr. Evans stated that Art Space Collective is returning to their openings on the first Saturday of the
month starting in June.
Mr. Stapel stated that the garbage trucks are slowly destroying the cage that they built ten plus years
ago. They do not own the land, but it is starting to look pretty awful. He paid for it, but it is on City
property. The whole block shares the area to place their trash.
Mr. Nau replied that he would follow up and get back to Mr. Stapel.
Ms. Nieforth stated that the City is receiving around $20 million in ARPA funds and they are looking
for input from Boards and Commissions. It needs to be somewhat COVID-related.
Ms. Nieforth stated that the Day by Day Warming Shelter is looking to find a permanent
home. They are looking on CB right next to Court Towers just north of the Leach Amphitheatre.
Ms. Albright stated that the CVB received a grant from the state of Wisconsin for rebranding. They are
bringing in a consultant to present his findings in June. A Destination Oshkosh group will work on a
plan to begin the rebranding process.
XII. Identification of Agenda Items for the June 15, 2021 Meeting
ARPA funds, Traffic Calming Signage, Seagull Update, and Holiday Parade were identified as agenda
items for the June 15, 2021 meeting.
XIII. Adjournment
With there being no further business, Dr. Anderson moved for the meeting to be adjourned at 9:12am.
Ms. Olson seconded the motion which passed unanimously.
Respectfully Submitted,
Kelly Nieforth
Economic Development Division
Economic Development Services Manager
IF YOU CANNOT ATTEND THIS MEETING, PLEASE CALL THE ECONOMIC DEVELOPMENT DIVISION AT 236-
5055.
Description Expenditure
Leadership Oshkosh Convention and Visitor's Bureau CVB Contract May 4,392.55$
Reimbursements:
Website Maintenance/Office Supplies Canva - Credit Card Reimbursement 12.95$
USPS - Credit Card Reimbursement 55.00$
Mail Chimp - Credit Card Reimbursement 30.99$
Reimbursements:
Recruitment/Retention/Video Grants Recruitment/Retention Grant Program
Reimbursements:
Video Grant Program
Events Waterfest Waterfest Concert Series Sponsorship 2,000.00$
Live at Lunch
unWINEd-Wine Walk
Farmers Market
Reimbursements:
Holiday Parade
Reimbursements:
Gallery Walk
Other Events Target - Credit Card Reimbursement - Star Wars Event 17.31$
House of Heroes Comics - Credit Card Reimbursement - Star Wars Event 77.60$
Adventure Games - Credit Card Reimbursement - Star Wars Event 10.49$
Moss + Grant - Credit Card Reimbursement - Star Wars Event 15.75$
Pick N Save - Credit Card Reimbursement - Star Wars Event 13.36$
Dollar Tree - Credit Card Reimbursement - Star Wars Event 24.15$
Market Botique on Main - Credit Card Reimbursement - Star Wars Event 10.45$
The Jazz Orgy 6/4 Jazz Performance 500.00$
Advertising Oshkosh Herald Sidewalk Sale 318.00$
Jennifer L. Kalchik Blog Post - Mother's Day 43.75$
WOSH-AM April 2021 Streaming 50.00$
WOSH-AM April-May 2021 175.00$
Facebook - Credit Card Reimbursement 152.38$
Reimbursements:
Gift Card Program
Marketing Consortium Membership Donations Oshkosh Public Museum (60.00)$
Market Botique on Main LLC (35.00)$
Add'l Activities/Marketg Materials Park N' Print 112.00$
4Imprint 356.21$
Holiday
Chalk Walk
Donation:
Beautification Contracted Services The Grounds Guys Monthly Maintenance Contract - 68527 1,650.00$
Holiday
Reimbursements:
Planter and Bumpout Maintenance
Lakefly Sponsorship
Seagull Mitigation Project
Parking Parking Study Implementation
Reimbursements:
Storage Unit D&K Rentals - June Rent 110.00$
Reserves / Capital Improvements
Reimbursements:
Total 10,032.94$
2021 Business Improvement District
May 12, 2021 through June 7, 2021
2021 Assessment 140,610.00
2020 Carry over 76,412.21
2020 Encumberance 1,000.00
TOTAL AVAILABLE 218,022.21
Funds Allocated 217,022.21
Balance Available 1,000.00
2021 Encumbered
Allocation Expenditures Receipt Transferred Balance Balance
Leadership
Oshkosh Convention and Visitor's Bureau 70,000.00$ 23,411.55 0.00 0.00 0.00 46,588.45
Website Maintenance/Office Supplies 4,000.00$ 2,467.45 0.00 0.00 0.00 1,532.55
Recruitment/Retention Grant Program -$ 1,000.00 0.00 10,000.00 1,000.00 8,000.00
Events
Waterfest 2,000.00$ 2,000.00 0.00 0.00 0.00 0.00
Live at Lunch 500.00$ 0.00 0.00 0.00 0.00 500.00
unWINEd-Wine Walk 750.00$ 0.00 0.00 0.00 0.00 750.00
Holiday Parade 750.00$ 711.00 175.00 0.00 0.00 214.00
Farmers Market 5,000.00$ 0.00 0.00 0.00 0.00 5,000.00
Other Events 2,500.00$ 706.91 0.00 0.00 0.00 1,793.09
Advertising -$ 4,644.46 925.00 15,000.00 0.00 11,280.54
Gift Card Program 1,000.00$ 0.00 0.00 0.00 0.00 1,000.00
Marketing Consortium
Membership Donations -$ 468.21 485.00 0.00 0.00 16.79
Additional Activities & Marketing Materials 850.00$ 0.00 0.00 0.00 0.00 850.00
Holiday 2,000.00$ 0.00 0.00 0.00 0.00 2,000.00
Chalk Walk 150.00$ 0.00 0.00 0.00 0.00 150.00
Beautification
Contracted Services 25,000.00$ 8,750.00 0.00 0.00 0.00 16,250.00
Holiday 8,500.00$ 0.00 0.00 0.00 0.00 8,500.00
Planter and Bumpout Maintenance 13,950.00$ 0.00 0.00 3,050.00 0.00 17,000.00
Seagull Mitigation Project 3,000.00$ 0.00 0.00 0.00 0.00 3,000.00
Parking -$ 0.00 0.00 15,000.00 0.00 15,000.00
Storage Unit 660.00$ 605.00 0.00 0.00 0.00 55.00
Reserves / Capital Improvements 76,412.21$ 0.00 0.00 43,050.00 0.00 119,462.21
TOTAL OPERATING BUDGET 217,022.21$ 44,764.58$ 1,585.00$ 86,100.00$ 1,000.00$ 258,942.63
Postings through June 7, 2021
Downtown Oshkosh Business Improvement District - 2021 Operating Plan
BID Manager Report
June 2021
Priorities for the Month:
Post on social media 5+ times per week
Continue email template to be sent out on a monthly basis to property/business owners
Change message on interchangeable sign
Continuous website updates
Participate in biweekly Community Partner Update with Oshkosh community leaders
Attend monthly Chamber EDAC meetings and give monthly BID update
Meet with Rob Kleman from the Chamber and Tricia Rathermal from GOEDC once per month
for downtown opportunity update
Reconcile gift card account and BID invoices every Friday
Develop and send the monthly newsletter (I send these as I feel they are needed)
Monthly downtown opportunity ad in Chamber newsletter
Create monthly Oshkosh Herald and Houck bus ads
Monthly ads and interview with Bob Burnell
Put on First Friday event every First Friday of each month (June First Friday also had Jazz in the
Square)
Contract 1-2 blogs per month with blogger
Committee Reports:
MemberCO
o Put together the monthly agenda
o Sent out prior minutes and agenda
o Attended monthly meeting
Beautification/Retention Grant/Mural Grant
o Beautification
o Mural Project
Applying for multiple mural grants
o Finish light installation in Opera House Square
o 2022 banner design and sponsorships
o Electrical box wraps: Status update (Kelly)
o Assisting City Arts & Beautification with additional mini murals
o Flowers were planted Memorial Day weekend
#WateringWednesday
o Retention Grant
o No pending applications
o Recruitment Grant
o No pending applications
o Mural Grant
o Will be applying for this for the mural project (440 N Main St) this month
Marketing & Communications
No update
Events
No update
Other Highlights/Projects
Wednesday Night Market (Oshkosh Farmers Market)?
Chalk Walk – August 7th
Held June First Friday and Jazz in the Square on June 4th
o Had just under 100 attendees
Designed downtown section in CVB Visitors Guide: https://bit.ly/3xYZlEd
Update downtown directory and/or create insert for 2020 directories
o Completion by July for EAA?
Economic Development: Toured the Northwestern Building and met with property owner
via Zoom, met with Wesenberg Architects and property manager of Black Teak for
development updates
Update kiosk in Opera House Square
Create new newsletter templates
Instagift downtown gift card program – is this a good option for us?
Finalize setup on Teams app with Walter for each committee
Lunch Bucks – every Friday June-September
OCVB rebranding and destination assessment committee
o Main focus of Roger’s assessment was of the downtown
o Working on downtown proposal for ARPA funds through the City (Discuss?)
Main Street Communities application for Fall membership with Kelly and Jeff
Graduated Leadership Oshkosh and raised over $16,000 for Christine Ann with my class!
Joined Propel and actively attend 2+ events per month
May Updates
Held April 24th Sidewalk Sale
Star Wars event recap
o Over 100 surveys were completed at the end of the event
o 66% found the event through social media. 23% through word of mouth, 10%
OTHER (most of these were from seeing the event happening downtown), 1%
newspaper/radio